The Fit Is Go???
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Lexus Test Driver
Joined: Oct 2005
Posts: 917
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From: NY
The Fit Is Go???
OK sorry, another TV commercial question. Apparently the catch phrase for the new Honda Fit is "The Fit is go". Is that even a proper English sentence? Or are they trying to be funny by saying an "Engrish" phrase in a robot voice, sort of like "All your base are belong to us"?
To me, "The Fit is go" doesn't mean a whole lot, but it does stick in my head, which maybe is the point... Oh well, I still don't want one.
To me, "The Fit is go" doesn't mean a whole lot, but it does stick in my head, which maybe is the point... Oh well, I still don't want one.
Pole Position
Joined: Jun 2005
Posts: 290
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From: IL
I think they are pretty cool commercials. I for one think the FIT is a better car than the cheap *** yaris. Sorry but I just drove both the other day the FIT is a much better build quality and feels more refined. The yaris on the other hand felt sort of flimsy on the inside they took the echo and just reworked it a bit from what I can get.
Lexus Champion
Joined: Jan 2004
Posts: 2,068
Likes: 1
From: California
I actually like "The Fit is go" slogan. It's very funny and catchy.
Being in the entry level range, it's not a "serious" car and can be a bit playful in marketing.
Other cars that try this fail in effectiveness, like the Mercedes GL. Their new commercials
look like they were done by a kid out of college. Where is the luxury and sophistication
elements that Mercedes is know for?
Being in the entry level range, it's not a "serious" car and can be a bit playful in marketing.
Other cars that try this fail in effectiveness, like the Mercedes GL. Their new commercials
look like they were done by a kid out of college. Where is the luxury and sophistication
elements that Mercedes is know for?
Lexus Champion
Joined: Feb 2005
Posts: 1,809
Likes: 0
From: NYC Raised But ATL is where I stay.
Haven't noticed the Fit ones yet.
Originally Posted by bruce van
I actually like "The Fit is go" slogan. It's very funny and catchy.
Being in the entry level range, it's not a "serious" car and can be a bit playful in marketing.
Other cars that try this fail in effectiveness, like the Mercedes GL. Their new commercials
look like they were done by a kid out of college. Where is the luxury and sophistication
elements that Mercedes is know for?
Being in the entry level range, it's not a "serious" car and can be a bit playful in marketing.
Other cars that try this fail in effectiveness, like the Mercedes GL. Their new commercials
look like they were done by a kid out of college. Where is the luxury and sophistication
elements that Mercedes is know for?
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