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Seeing as how Lexus wants to make an impression in the euro market

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Old Aug 16, 2006 | 04:46 PM
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Default Seeing as how Lexus wants to make an impression in the euro market

wouldnt this be a great platform to compete in?

www.fiawtcc.com

I mean, Chevy is involved in this series...the IS would be great in this although i think Lexus doesnt have an engine that would qualify for this series 4cylinder 2.0L

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Old Aug 16, 2006 | 08:33 PM
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This is a great point.
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Old Aug 16, 2006 | 10:49 PM
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very good point indeed. lexus has the ability to enter these races imho. not necessarily this race, but more gt type races
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Old Aug 17, 2006 | 08:01 AM
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perhaps when the supercar comes out they can compete in the FIA GT series, but i figure as a stop gap, the sedan/touring car series would be a good way to give them exposure.

This series is huge in europe, it's just amazing to watch these races and see the support for the national teams as well as the manufacturers (even chevy)
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Old Aug 17, 2006 | 08:47 AM
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This is a fantastic idea...thank you for bringing this up.

I have gone to these races that are regularly held every year in Puebla, Mexico (they talk about it on that site) and they pack the house. They are immensely popular here even over other more promoted motor racing events.

Those SEATs get a lot of press and it has been really helping them sell cars down here. This practically the only strength in motor racing that SEAT has.

Thus, it would not take much for Lexus to step in and take control.
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Old Aug 17, 2006 | 09:05 AM
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yes SEAT is doing really well with their Leon, should be a good remainder of the season.
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Old Aug 17, 2006 | 12:26 PM
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4-cyl 2.0L, all they need is slap on the 3S-GE.
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Old Aug 17, 2006 | 02:17 PM
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so it does exist in the Lexus/Toyota lineup...nice. but i think for them to homogulated it they actually have to put it into production; be it a limited production run to make it a "mass produced" car.
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Old Aug 17, 2006 | 03:25 PM
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Why would Lexus be competing with 4cly cars? Does that make any sense?

Toyota/Lexus Europe wants to spend money on big things - hence the F1 for example.
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Old Aug 17, 2006 | 06:20 PM
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No way in hell will Lexus compete in a 4 cylinder race. Lexus is a true Luxury marquee, where 4 cylinders simply do not belong.
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Old Aug 17, 2006 | 08:46 PM
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and toyota is doing OHHHHHHHHHH so well in F1 too.

I'm suggesting an alternative to get the brand name out to the public, heaven forbid Lexus competes in a highly competitive class.

How bout they enter the German DTM? That's all big V8's high tech saloons. At least SOMETHING that can showcase their hardware instead of seeing them fumigate the race track more times than they finish.
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Old Aug 18, 2006 | 12:26 AM
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Originally Posted by foofighter
and toyota is doing OHHHHHHHHHH so well in F1 too.

I'm suggesting an alternative to get the brand name out to the public, heaven forbid Lexus competes in a highly competitive class.

How bout they enter the German DTM? That's all big V8's high tech saloons. At least SOMETHING that can showcase their hardware instead of seeing them fumigate the race track more times than they finish.
that's what i was talking about. they have the capability with their lineup to enter races like this, and it will get them a lot of exposures for sure
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Old Aug 18, 2006 | 09:03 AM
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im glad you see the big picture rominl, start small and work your way up to the big show, because crash course learning in the pinancle of racing is expensive in both tangible and intangible ways.
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Old Aug 18, 2006 | 09:45 AM
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oh yeah i am totally with you. seeing how lexus put their cars in races here in the US and in japan, i think that's exactly what they need to do in europe as well to bring their name out -- to tell people that lexus is not just about luxury and comfort. there is a sporty side of it, which imho has a bigger impact in europe
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Old Aug 18, 2006 | 10:56 AM
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They did enter a 1st gen. private IS200 in the btcc.

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