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Mitsubishi turns a profit for the first time in four years

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Old Apr 28, 2007 | 08:00 AM
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Thumbs up Mitsubishi turns a profit for the first time in four years

And people thought they weren't going to make it here.







In recent years, Mitsubishi's cross-town counterparts, Honda and Toyota, have been racking up record sales and profits, with the former showing steady growth, while the latter is taking over the world. Unfortunately, the tri-diamond folks haven't been fairing nearly as well. Mitsubishi has been in the red for four years now, mainly due to lackluster products (EVO aside) and a number of scandals that involved cover-ups and quality issues.

As of yesterday, that's all changed – well, at least the automaker's bottom line. For the first time since the fiscal year 2002 (ends in March), Mitsubishi has turned a profit of 8.7 billion yen or $73 million US. The reason for the turnaround stems from a weak yen and an annual sales increase of around four-percent.

Hopefully, that incremental growth on Mitsu's part can be sustained and from what we've been told by the automaker's execs, sales of the new Lancer are a big part of it. If Mitsubishi can extend some of that mojo across its lineup, DSM fans will have a reason to rejoice, again.
http://audio.autoblog.com/2007/04/27...in-four-years/
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Old Apr 28, 2007 | 08:05 AM
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good for them

Im liking the new Evo, much more mature looking than the previous boy racer car
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Old Apr 28, 2007 | 08:49 AM
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Congrats to them!!! I love the Evolution..
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Old Apr 28, 2007 | 09:00 AM
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Finally an Evo I wouldn't mind driving.

I cant be seen in the previous look.
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Old Apr 28, 2007 | 09:30 AM
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Good work Mitsu!
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Old Apr 28, 2007 | 09:42 AM
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Great news! I like their new Outlander and the Lancer (and corresponding Evo).
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Old Apr 28, 2007 | 01:07 PM
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Originally Posted by 1SICKLEX
Good work Mitsu!
You had them leaving the American market just a couple of years ago....or was that Isuzu? I remember you and I discussed several times.
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Old Apr 28, 2007 | 03:19 PM
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Originally Posted by 4TehNguyen
good for them

Im liking the new Evo, much more mature looking than the previous boy racer car
Im hating the new Evo, too yuppy looking than than the hard edge rally car it was.
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Old Apr 29, 2007 | 02:01 AM
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hmmmm


my girlfriend's dad works for Mitsubishi here....and gets dirt-cheap short term leases pretty much whenever he wants.

perhaps i can work out a killer lease for that new evo
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Old Apr 29, 2007 | 03:25 AM
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I have mixed feelings about the new front end. I like the new design but the grill is a bit much.
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Old Apr 29, 2007 | 06:53 AM
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Good for them.
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Old Apr 30, 2007 | 03:23 AM
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Didn't see that comming, good work.
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Old Apr 30, 2007 | 04:05 AM
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Not liking the new EVO! Looks too tamed and not aggressive like the current EVO.

~Josh
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Old Apr 30, 2007 | 10:43 AM
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I actually find it more aggressive because of the healights.
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