How Would You Design a Tattoo for a Lexus?
Lexus U.K. calls for creative designs, with winning artwork being made into a vinyl wrap.
Following the recent reveal of a UX SUV tattooed by artist Claudia De Sabe, Lexus U.K. is continuing its celebration of design and craftsmanship by inviting people to create their own designs for a tattooed car. One artwork will be selected from a shortlist of eight entries and will be revealed in all its glory by transforming a Lexus UX using a vinyl wrap.
To submit your design, download the high-resolution templates by clicking here. Then select download in the top right-hand corner to save the file onto a device. The UX template could be printed out and the design applied using crayons, pens, or paint; or the artwork could be added digitally on a tablet, laptop, or mobile. The design must be in a tattoo style and every angle on the template supplied must be filled in.
Lexus U.K. invites people to share their designs on its Facebook, Instagram, and Twitter channels, including the @LexusUK tag and the hashtag #MyTattooCar. Designs need to be emailed by June 9.
Public Vote
Entries will be posted on Lexus U.K. channels in a World Cup-style tournament and after the closing date, the Lexus U.K. social media team will select the eight best artworks and will apply them to a 3D model of a Lexus UX. Images will be sent to the finalists to keep.
One overall winner will be selected via a public vote using Facebook and Twitter polls, which will be open from June 22 to July 10. The winner will be notified by July 17 and in addition to seeing their tattoo design come to life on a full-size Lexus UX as a vinyl wrap, they will also be invited to a studio to be professionally photographed, as a permanent reminder of their achievement. The images will also be published on Lexus U.K. social media channels and Lexus will feature an interview with the successful designer on the Lexus U.K. blog.