Lexus Launches Company’s First Credit Card
04/28/2005 Torrance, CA
Offers One of the Richest Reward Programs in the Industry
When you think Lexus, you picture the finest leather, rich wood grains and the ultimate in design. But the newest Lexus product to hit the roadways this summer is actually � plastic.
The first-ever Lexus credit card, branded Lexus Pursuits Visa Card, will debut this summer and is aimed at rewarding existing Lexus customers and bringing new customers into the Lexus family. “We see this card as an opportunity for Lexus to reward our valuable customers,” said Bob Carter, Group Vice President and General Manager of the Lexus Division. “Like our vehicles, the Lexus Pursuits Visa Card will deliver the highest levels of quality, service and customer care, and help our owners and potential owners make the most of every moment.” The card will be issued by Lexus Financial Savings Bank. The card will feature one of the richest rewards programs in the industry: Interested individuals can be the first to find out more information about the card by calling 888-777-5555 or visiting http://www.lexus.com/pursuits. About Lexus and Lexus Financial Services Lexus Financial Services is the finance and insurance brand for Lexus in the United States, offering retail auto financing and leasing through Toyota Motor Credit Corporation. *Some restrictions apply. Redemption not available at Hawaii dealerships. Credit: Lexus USA |