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Those are factory units, no aftermarket/custom ones needed so it's really cheap and drop in. No need to get alternate housing etc, just the CHRA cores.
Just because they all do it doesn’t mean it doesn’t water down that sub brand and then hurts sales of the real M / AMG cars.
Its short term sales volume but diluting ///M for the long haul.
Ferrari could have easily made $150-200k sports car but that would have hurt their brand image/value.
The issue is most of these CEOs are just looking at results for next 2-3yrs and don’t care about nurturing a brand over next decade.
Most CEO's aren't incentivized to look that far down the road, they keep their jobs by delivering in the short term. Just a sad fact, one that I've witnessed at the large cap companies I've worked for in the past.
Might be the single greatest opportunity for a killer "your mom" joke I've ever seem on CL
Now now you can't be mean like that. You have be inclusive so throw in the dad, sister, brother, cousins, grandparents, he, she, they, it, them, confused, clueless and etc.