The Lexus Story
#61
Lexus Test Driver
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its a good book, but i like the ES alot and theres not enough information about that model, but other than that, the way it breaks down the history of Lexus is great. The other lexus book did the same, but it was more about toyota creating Lexus in my opinion.. But both books are awesome
#63
Racer
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Originally Posted by jbbreeden
The price I recall was $100, then, which seemed like a loss leader with the quality of the paper and bindings.
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No book in history has ever cost that much money. True, the printing and binding was incredible, but there is no way they actually were selling them at a loss. For example, cards and such other papers are sold for 10 times their actual cost. If anything, the cost of the author and royalties.
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