Toyota won't build Lexus plant in Europe after all
#1
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Posted May 15th 2006 2:24PM
Toyota has denied an Automotive News Europe claim that the automaker has plans to build a Lexus plant in Germany or France, which would help supply Lexus with the 100,000 cars it plans to sell in Europe by 2015. The company has also denied a report by Automobilewoche, a German-language sister publication of ANE. Automobilewoche quoted a high-ranking Toyota official as saying that a European plant would supply the continent with both Lexus and Toyota-badged vehicles, supporting 2,000 new jobs and supplying an investment of $1.03 billion in the region.
Source: Reuters
Toyota has denied an Automotive News Europe claim that the automaker has plans to build a Lexus plant in Germany or France, which would help supply Lexus with the 100,000 cars it plans to sell in Europe by 2015. The company has also denied a report by Automobilewoche, a German-language sister publication of ANE. Automobilewoche quoted a high-ranking Toyota official as saying that a European plant would supply the continent with both Lexus and Toyota-badged vehicles, supporting 2,000 new jobs and supplying an investment of $1.03 billion in the region.
Source: Reuters
#3
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Originally Posted by PhilipMSPT
Toyota/Lexus needs to have a little more history and name recognition before opening a production plant in Europe. Think of how long it took to build plants in the U.S...
#4
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The biggest problems with building an auto plant in Europe are labor costs, unions, government regulations and land costs. It probably doesn't make any sense at all.
#6
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But they do need to increase production of the new Lexus models. That will help to reduce time it takes to get a car you ordered and will put more supplies on dealer lots.
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