Marketing: Toyota Promotes '07 RAV4 through 24 Tie-In
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G35x - RWD/AWD goodness
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Marketing: Toyota Promotes '07 RAV4 through 24 Tie-In
While you wait to learn the fate of Kiefer Sutherland's character on 24, Toyota and Fox TV hope you will watch the mini-preview on 24trailer.com.
Toyota RAV4 is tied in with promotion for the hot TV show 24.
Date posted: 12-12-2006
TORRANCE, Calif. — Toyota is sponsoring a two-minute video for the hit Fox TV series 24 on the Web site 24trailer.com.
The trailer previews the upcoming season of 24 and features a 20-second ad for the RAV4. The show's new season starts January 14.
Toyota and Fox have a long working relationship. Last year, Toyota sponsored the DVD release of episodes of 24.
What this means to you: Toyota gets embedded in the teaser for 24 — but if you blink, you may not see it.
Source: http://www.edmunds.com/insideline/do...cleId=118826#2
#3
#5
Lexus Champion
We looked at this over at another forum i frequent... we also determined that the good guys all used Nextel / Sprint phones and the terrorists used Cingular in the previous season
If I remember correctly...
Tundra, Rav4, Camry, GS430 and that's all I really remember as far as Toyota's go for the previous season.
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