Hyundai Azera goes after the LS460
#18
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It's laughable but flattering to the LS460 that the Azera is trying to compare itself.
The Azera is a great car for the money, it seems, but comparing themselves to the LS460 is a ridiculous stretch IMO. More car for the money? Sure. More or even the same amount of car overall? Heck no.
The Azera is a great car for the money, it seems, but comparing themselves to the LS460 is a ridiculous stretch IMO. More car for the money? Sure. More or even the same amount of car overall? Heck no.
My #1 reason that I refuse to buy any Hyundai is their ridiculously bad depreciation.
And that's only because the economics of the leasing and used-car markets have not quite caught up to the realities of Hyundai's position in today's new-car market. When they do....and there are some signs that is happening....the depreciation curve will flatten out a little more. Lease payments on new Hyundais will also come down because lease payments are calculated, in part, on the difference in new-car value vs. the projected residual value ( depreciation) over the lease term...typically 2-4 years.
Last edited by mmarshall; 04-14-07 at 03:44 PM.
#21
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Apologies to you and mmarshall for the misunderstanding, that wasn't what I meant.
I was responding to Hyundai's audacity at making the comparison, not to mmarshall's as always valid points. I posted early in the a.m., not my best time. ![Big Grin](https://www.clublexus.com/forums/images/smilies/biggrin.gif)
Agreed, the Azera is a GREAT car for the money!!!![Thumb Up](https://www.clublexus.com/forums/images/smilies/thumbsup.gif)
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Agreed, the Azera is a GREAT car for the money!!!
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Hyundai's audacity? Yes and no. The Azera, true, is no LS460, but, IMO, it is a nice step up from the average sedan on the way up TO an LS460....and a car that I would consider myself as a purchase, though I know it is too conservative and stodgy a vehicle for many sporting types. It is basically an Avalon that is more cost-efficient, though it can't quite equal the Avalon's noise isolation.
Last edited by mmarshall; 04-14-07 at 03:59 PM.
#22
#23
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I wouldn't buy a Hyundai, but Isn't the value card what Lexus played when it came to the market?
Just an observation.
For the record Lexus > Hyundai 365 1/4 days clear, 365 in a leap year
Just an observation.
For the record Lexus > Hyundai 365 1/4 days clear, 365 in a leap year
#24
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And while the new Lexus LS and GS are superb machines, the new ES350.......the Lexus product nearest to the Azera, is, IMO, clearly a disappointment.
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#25
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I'm sure the person looking for an LS460 in a Lexus showroom is going to head straight to the nearest Hyundai dealer to check out the Azera!!!
#26
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Please read my posts. I, and others, have made it clear, several times, that the Azera was a nice car on the way UP to an LS, NOT a LS competitor....and that the Azera was a good value for the dollar. Some people want at least a fairly nice luxury car but don't nave 70K for a new LS. THEY are the ones who might be checking out the Azera, Avalon, and Buick Lucerne...although the Lucerne, quality-wise, despite GM's hoopla, is a clear step below the other two.
I agreed with bitkahuna in an earlier post that despite the Azera's excellence for the money, Hyundai cannot really compare it to an LS. But.......such is the world of auto marketing.....the BS comes, thick and heavy, and never stops. (and, believe me........if anyone is used to reading auto-market BS, I am). Lexus, in their ads, has enough BS of its own, especially for the new ES.
Last edited by mmarshall; 04-14-07 at 04:51 PM.
#27
#28
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Why would my post make you feel compelled to clear the air on your opinion? My statement was not directed toward you.
#29
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Please read my posts. I, and others, have made it clear, several times, that the Azera was a nice car on the way UP to an LS, NOT a LS competitor....and that the Azera was a good value for the dollar. Some people want at least a fairly nice luxury car but don't nave 70K for a new LS. THEY are the ones who might be checking out the Azera, Avalon, and Buick Lucerne...although the Lucerne, quality-wise, despite GM's hoopla, is a clear step below the other two.
If they were to compare it to the Avalon, then yes, it would be more appropriate. I admit that I am biased, but I personally like the Avalon more. Although both were nice and smooth, I felt the Avalon handled a bit better and I like the interior more. But the Azera is a great car for the money, no question about that.
#30
Lexus Fanatic