Nissan raises GTR prices again
03-16-09, 10:51 PM
#1
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Nissan raises GTR prices again
http://www.motorauthority.com/nissan...yet-again.html
In an ongoing series of price rises that threaten to take away any pretensions at the GT-R's 'budget' title, Nissan has topped the $80,000 mark for both base and premium models today. The initial pricing of the car was a scant $69,850 for the base model and $71,900 for the premium.
A price hike announced in September of 2008 jacked prices of the 2009 car up to $76,840 and $79,090, rises of about $7,000 each. Today's jump checks in at almost exactly $5,000 each, raising prices to $81,790 and $84,040, respectively.
That makes the 2010 Nissan GT-R about 17% more expensive than the initial 2009 models - a major price rise considering the performance is nearly identical - a nominal rise of 5hp is included in the new sticker price, but it's likely just a stiffened claim on the car's existing output.
New software in the 2010 models supposedly improves the car's use of the transmission, though it does away with certain features found in the original car as well.
Nissan is still calling the GT-R a value proposition, but as it draws within shouting distance of the 638hp (476kW) Corvette ZR-1, one has to start asking if it's really worth it.
A price hike announced in September of 2008 jacked prices of the 2009 car up to $76,840 and $79,090, rises of about $7,000 each. Today's jump checks in at almost exactly $5,000 each, raising prices to $81,790 and $84,040, respectively.
That makes the 2010 Nissan GT-R about 17% more expensive than the initial 2009 models - a major price rise considering the performance is nearly identical - a nominal rise of 5hp is included in the new sticker price, but it's likely just a stiffened claim on the car's existing output.
New software in the 2010 models supposedly improves the car's use of the transmission, though it does away with certain features found in the original car as well.
Nissan is still calling the GT-R a value proposition, but as it draws within shouting distance of the 638hp (476kW) Corvette ZR-1, one has to start asking if it's really worth it.
03-17-09, 12:04 AM
#2
Lexus Fanatic
Its ****ty of Nissan to keep raising the prices, especially because I want to buy a GTR within the next 2 years, but it still a deal and a half . The GTR is still the performance bargain of the century. cheaper and more powerful than an NSX, the GTR is the baddest car to ever come out of Japan.
03-17-09, 12:49 AM
#3
IMO people who are buying this car, and others in this price range, aren't going to break their banks by spending another $5k. That is assuming they even notice. Hell, they probably could care less...
Maybe they're just building into the price the cost of a replacement transmission... I am of course, kidding!
Maybe they're just building into the price the cost of a replacement transmission... I am of course, kidding!
03-17-09, 07:53 AM
#7
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03-17-09, 08:46 AM
#9
There are people who are selling their initial batch at a higher cost than the initial value of the car + markups... which should be cheaper than the new MSRP + markup of the current year no?
Before it was getting it new with a lot of markup, or getting a 2nd hand one for a tiny bit cheaper. Now its getting it new thats even MORE expensive, or get a 2nd hand one that's much cheaper than the new one, despite still relative expensive.
And basically put, each price increase puts the car closer in price to the competitors, I think Nissan is just taking bites out of the dealer's pie, if the dealer keeps the markup in a linear fashion with each increase, the sales of the car will decrease.
03-17-09, 08:58 AM
#10
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A person who is willing 80-85G for a high performance car, but refuses to pay 250,000 for something else the still does not compare on the track, is he a sucker? or is he savvy for paying less than a 100 G for a car that competes with other cars that cost quarter, half or in some cases even million.
03-17-09, 09:01 AM
#11
How do you define a sucker?
A person who is willing 80-85G for a high performance car, but refuses to pay 250,000 for something else the still does not compare on the track, is he a sucker? or is he savvy for paying less than a 100 G for a car that competes with other cars that cost quarter, half or in some cases even million.
A person who is willing 80-85G for a high performance car, but refuses to pay 250,000 for something else the still does not compare on the track, is he a sucker? or is he savvy for paying less than a 100 G for a car that competes with other cars that cost quarter, half or in some cases even million.
03-17-09, 09:08 AM
#12
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That doesn't explain anything.
Its not what it is priced at, its what people are willing to pay for it.
There are cars, even today, that are marked up by as much as 50%, yet most mark ups of GTRs were only 7-15% of MSRP.
Its not what it is priced at, its what people are willing to pay for it.
There are cars, even today, that are marked up by as much as 50%, yet most mark ups of GTRs were only 7-15% of MSRP.
03-17-09, 09:20 AM
#14
$200k starting in April 2009 for a 76k Nissan GTR anyone??
There are cars, even today, that are marked up by as much as 50%, yet most mark ups of GTRs were only 7-15% of MSRP.
Start with msrp and work down from there & not up ladies & gents.
03-17-09, 09:35 AM
#15
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But anyway, its the market that ultimately decides whats worth what. Not a company, nor an individual.