flipside909

Someting I came across just recently. Not sure if this has been posted up but for those who don't know what Lexus' design philosophy is, this is the official L-finesse Lexus website.

What is L-finesse? It is seamless anticipation, incisive simplicity and intriguing elegance.

More on L-finesse can be found here...
Official website: L-finesse - The art of Lexus

L-finesse design language was first introduced with the LFS concept, which later became the 3GS as we know it today.

Photo taken of LF-S Concept at LA Auto Show 2005:

jadu

iTrader: (42)

first time I heard of this.. cool site

encore888

I like that website, a nice showcase for Lexus...Lexus.com should link to it IMO.

I8ABMR

Thanks for sharing flipside . "seamless anticipation, incisive simplicity and intriguing elegance." Sounds like marketing BS BIG TIME to me. I understand the need to describe their design philosophy ( and they did it well), but it still sounds like BS marketing.


"seamless anticipation" really???????? I want someone to describe this to me and show me examples on their cars of "seamless anticipation."

I guess this is what english majors do for work>LMAO

I posted a video on the history of Lexus a few months ago and they used the same phrase to describe their design philosophy. I am sure they had to work on that marketing line for a while. It sounds amazing but is pushing the BS quotient imho

bruce van

Man, that website has the worst user interface. Navigation is totally not intuitive. I gave up after clicking around for 30 seconds trying to find some information.

I8ABMR

was there seamless anticipation while you waited for the page to load??????? LOL



sorry that was way to easy

G Star

iTrader: (2)

Well you just proved Lexus' seamless anticipation mantra to be true. I see you drive a 3gs and you are mighty proud of it. Lexus must be doing their job damn well (seamlessly) if you can't even tell how they are satisfying (anticipating) your needs in a vehicle.

One thing I find that Lexus does very well is how their door closes, it actually gives me a comforting feeling that I'm secure, the way it closes, the noise it makes. Makes me feel protected.

QuachmanES

iTrader: (4)

The way I interpret "seamless anticipation" is that with the flow of the L-finesse design, each design cue connects seamlessly into the next, in a way of anticipating the next curve or form.

encore888

'Seamless anticipation' supposedly refers to having the vehicle prepare for your needs before you 'ask', examples including:

1. SmartAccess puddle lamps and door handles light up as you approach the car.
2. Easy ingress and egress design for maximum smoothness of operation.
3. Ergonomic interior features where everything is at your fingertips.

That's what I've interpreted it as being based on what I read about L-finesse. Yes, it is marketing, but there does seem to be some concrete elements as well.

I8ABMR

where does the anticipation arise????

I like the Lexus styling cues whatever you call it or chose to describe it.

LexFather

My goodness every automaker has the same odd words for their style language, not just Lexus. Some even diagnose what market the car is for with some weird speak....

I8ABMR

example........?

encore888

Things like Acura's "Keen-Edge Dynamic" styling with its controversial "Power Plenum" grille. BMW's "flame surfacing" terminology, Toyota's "Vibrant Clarity", even Cadillac's "Art & Science" etc.

pagemaster

The Cadillac naming was good.

Does anyone know who came up with the naming idea?

LexFather

Exactly...marketing gets their raise.