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March 2010 Auto Sales Thread

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Old 03-26-10, 11:42 AM
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Early b/c there is March news being reported in the Feb Thread.

March Sales Jump to 12.4 Million Rate; Toyota Up 80%, Edmunds.com Forecasts

Hefty incentives, spurred by Toyota with others following, are forecasted to send the Seasonally Adjusted Annual Rate of vehicle sales to 12.4 million this month from February's 10.3 million, according to Edmunds.com.

Toyota will get a big bang for its incentives bucks with sales up 80 percent from February, Edmunds.com forecasts. And Ford is expected to outsell GM again in March as it did in February.

"Although this SAAR sounds promising, it's too early to wave the flag and say that the economy has turned the corner," Edmunds.com CEO Jeremy Anwyl said. "Incentives drove sales this month, but those incentives were defensive moves by Toyota and its competitors, and are unlikely to last because inventories are simply not high enough to justify them."

Toyota kicked off March with a host of incentives, including the always-popular zero-percent financing for up to 72 months and discounted leases. Others followed suit.

"What a difference a month makes for Toyota, whose sales climbed 80 percent since February thanks to generous incentives and more balanced headlines," observed Jessica Caldwell, director of Industry Analysis for Edmunds.com. "At this point, Toyota seems to be making large strides in reinstating its good name and appealing to car-shoppers."

By the Numbers

This month's new vehicle sales (including fleet sales) are expected to be 1,119,700 units, a 30.9 percent increase from March 2009 and a 43.9 percent increase from February 2010, according to Edmunds.com.

The combined monthly U.S. market share for Chrysler, Ford and GM is estimated to be 44 percent in March 2010, down from 45.1 percent in March 2009 and down from 47.1 percent in February 2010.

Company-by-company, Edmunds.com predicts the following sales and market share for March: http://www.autoobserver.com/20....html
 
Old 03-26-10, 11:44 AM
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From the other thread

Originally Posted by GS69

March 10 (Bloomberg) -- Toyota Motor Corp., buoyed by an incentive campaign, may report a 30 percent jump in U.S. sales in March after recalls of millions of vehicles damped deliveries for two months, researcher Edmunds.com said.

No-interest loans for as long as five years and discounted leases on select models from the world’s largest automaker are helping drive the rebound from year-earlier levels, Edmunds.com Chief Executive Officer Jeremy Anwyl said by phone today.

“Americans love a bargain,” Anwyl said. “Car buyers still feeling financially distressed see this as the best time to buy.”

The incentives and the “huge reservoir of goodwill” Toyota has built up over the years are limiting fallout from global recalls of more than 8 million cars, Anwyl said. Santa Monica, California-based Edmunds.com tracks consumer behavior on its car-information Web site.

Spending on incentives may add as much as 100 billion yen ($1.1 billion) in costs for Toyota City, Japan-based Toyota, Kohei Takahashi, an analyst at JPMorgan Chase & Co., said in a March 2 report. Other recall-related costs may total 315 billion yen through May 2011, and litigation settlements may cost about 100 billion yen, he said.

Sales Surge

Excluding the Lexus brand, Toyota’s U.S. sales surged 50.5 percent in the first eight days of March from a year earlier, spokeswoman Celeste Migliore in Torrance, California, said today. President Akio Toyoda, 53, said this week that the company’s sales in the nation will recover in March after falling 8.7 percent in February and 16 percent in January.

Toyota’s incentives “are showing initial evidence of improvement” in U.S. deliveries, Himanshu Patel, a JPMorgan Chase analyst in New York, said today in a note to investors. Competitors may “aggressively” match Toyota’s offerings, spurring industrywide sales, Patel wrote.

Seventy-four percent of Toyota owners said they haven’t lost confidence in the company’s vehicles, and 82 percent think they are safe, Gallup said last week, citing a poll conducted on Feb. 27 and 28.

Toyota fell 1.4 percent to close at 3,445 yen in Tokyo trading. The shares have declined 11 percent this year as the carmaker recalled vehicles worldwide to repair defects linked to reports of sudden, unintended acceleration.

The company faces as many as 105 class-action and 31 individual lawsuits claiming deaths or injuries connected to vehicles speeding out of control.

Cost-Cutting Efforts

New incentives, lower North American sales, an increase in advertising spending and scaled-back cost-cutting efforts may cut Toyota’s operating profit by 290 billion yen next fiscal year, Kurt Sanger, a Tokyo-based auto analyst at Deutsche Bank Group, said in a report on Feb. 18. The analysis anticipated the incentive program announced on March 2, Deutsche Bank spokesman Aston Bridgman said.

Toyota may post 390 billion yen in operating profit and 359 billion yen in net income in the fiscal year beginning April 1, compared with the company’s current-year forecast for a 20 billion yen operating loss and 80 billion yen in net income, according to Sanger’s report. Profit will rise as sales and margins improve in emerging markets and in Japan, he said.

The company may post net income of 469 billion yen next fiscal year, according to the median of 20 analyst estimates compiled by Bloomberg. Toyota reported a 437 billion yen net loss in the year ended March 31, 2009.
 
Old 03-26-10, 11:45 AM
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Originally Posted by 1SICKLEX
We really are posting March news but for now we leave it here..
http://www.ajc.com/business/toyota-s...50-358417.html
Toyota sales up 50 percent from March 2009

By JEFFREY McMURRAY

The Associated Press

ERLANGER, Ky. — A high-ranking Toyota executive says the auto company's North American sales spiked around 50 percent the first eight days of March as incentives helped lure customers after a series of embarrassing safety recalls.
More business news

Don Esmond, senior vice president of automotive operations for Toyota Motor Sales, said in an interview Tuesday that the early numbers surpassed the company's expectations. Esmond, who was speaking at a conference for Toyota suppliers, didn't give detailed figures.

Last week, Toyota, which is usually stingy with incentives, announced new deals designed to bring shoppers back into its showrooms. Existing Toyota owners who buy another vehicle from the company will receive two years of free maintenance, Toyota said. The automaker also is offering zero-percent financing and low-priced leases to customers who buy or lease several of the recalled vehicles, including Corollas, Camrys and Avalons.

Esmond also said there is pent-up demand from buyers who didn't shop for cars during last year's economic downturn. U.S. sales plummeted to their lowest level in nearly 30 years in 2009.

Dealers say the incentives are helping, especially after Toyota's sales fell 9 percent in February, the first full month after it stopped sales of some models because of safety issues. Overall industry sales rose 13 percent over February 2009, which was an especially weak month in the U.S.

Since the fall, Toyota has recalled some 8.5 million vehicles worldwide — more than 6 million in the United States — because of acceleration problems and braking flaws. Regulators have linked 52 deaths to crashes allegedly caused by accelerator problems. The recalls were the subject of three recent congressional hearings.

Earl Stewart, who owns a dealership in North Palm Beach, Fla., said the Camry sedan and hybrid Prius are selling well despite being the subject of recalls.

"These are the best incentives we've seen in a long time," he said. "We are basically telling customers, Toyota sales will be coming back and they're going to pull these incentives. So people see a sense of urgency."

Esmond said many loyal Toyota buyers seem to be sticking with the brand. He defended the increase in incentives, which has forced General Motors Corp., Chrysler Group LLC, Ford Motor Co. and others to match Toyota's deals.

"Our incentive program is probably stepped up but it still doesn't approach what our competitors are spending in the incentive market," he said. Toyota's spending of $1,833 per vehicle in February was below the industry average of $2,588, according to auto information site Edmunds.com

"Now that the congressional hearings are behind us, it's time to move on," Esmond said. "We said we're sorry. I think we've taken responsibility in terms of the recalls."
.......................
 
Old 03-30-10, 04:12 PM
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NEW YORK (Reuters) – Toyota Motor Corp's (7203.T) U.S. sales rose about 35 percent in March from a year earlier after the automaker offered steep discounts to win back consumers after massive recalls, a U.S. executive said on Tuesday.

Toyota U.S. sales chief Jim Lentz said the company was still reviewing incentive plans for April and had yet to decide whether to extend zero-percent financing and other unprecedented discounts beyond March.

"For a week or so in January, we lost a lot of momentum in the marketplace. We needed to make sure the market and our dealers understood that we were open for business," Lentz told reporters on the sidelines of a forum sponsored by the National Automobile Dealers Association and IHS Global Insight.

"They (incentives) are a short-term plan. Our intention is not to stay on incentives for a long period of time,"
Lentz said.

Toyota, which has traditionally spurned steep discounts to protect resale values, launched in March zero-percent financing for five years on top-selling models, including the Camry, and free maintenance for two years in what it called its "most far-reaching sales program in history."

"I think our loyal customers are coming back," Lentz said. "The challenge is going to be attracting the conquest buyers across the road."

Lentz said Toyota's March results outperformed the overall U.S. auto industry, which is likely to show a seasonally adjusted sales rate of 11.5 million units, up from 9.7 million a year earlier when the industry was near the bottom of its downturn. Toyota sold 132,802 vehicles in March 2009.

Major automakers are scheduled to report March sales results on Thursday.

Hit by a series of recalls, Toyota's U.S. market share plunged to 13.4 percent in the first two months of this year, down from nearly 17 percent for all of 2009. The world's largest automaker has been behind General Motors Co (GM.UL) and Ford Motor Co (F.N) in U.S. sales so far this year.

Toyota has recalled more than 8.5 million vehicles worldwide to fix sticky accelerator pedals or ill-fitting floormats that could cause unintended acceleration. More than 5 million of the recalled vehicles were in the United States.

Lentz said about 1.7 million U.S. customers have had their vehicles fixed at dealerships. About 100 of them have complained that the fix did not address unintended acceleration, he said.

U.S. auto safety regulators said on Tuesday they would tap the expertise of the country's top space and aeronautics experts to analyze Toyota's electronic throttles to see if they are behind the reports of unintended acceleration.

"We encourage NASA and the Academy of Science to be involved,"
Lentz said. "The more that we can turn this into a discussion about science and facts and not about theories, the better off the entire industry and the public is going to be."
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Old 03-31-10, 10:08 AM
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Toyota sales rise 40 pct in March on incentives
Yahoo News Link
By DAN STRUMPF, AP Auto Writer Dan Strumpf, Ap Auto Writer


NEW YORK – Toyota sales surged 40 percent in March compared with last year after the automaker offered some of its deepest discounts ever to cope with the fallout of millions of recalls.

The incentives were scheduled to end April 5, but Toyota Group Vice President Bob Carter said some will continue into the spring, including an offer of free maintenance for return Toyota customers.

"When you look at what retail consumers are buying, many more retail consumers are going to be buying Toyotas in the month of March than any other brand," Carter said in an interview with The Associated Press at the New York International Auto Show, which kicked off with press previews on Wednesday.

Toyota Motor Corp. has been reeling from the recall of more than 8 million vehicles worldwide — including 6 million in the U.S. — over problems with accelerator pedals and braking issues with the Prius hybrid. The automaker rolled out aggressive incentive programs in early March, including 0-percent financing on recalled models, low-priced leasing and the free maintenance offer.

Carter said Toyota dealers have so far repaired about 2 million recalled cars and trucks in the U.S. Dealers are repairing about 50,000 vehicles a day, he said, by adding metal shims to the accelerators and shaving down pedals.

Automakers are scheduled to report March sales on Thursday. Toyota's sales fell 9 percent in February while the broader industry saw sales climb 13 percent.
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Old 03-31-10, 10:38 AM
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I am sure everyone is waiting to see what their numbers are tomorrow. Been an interesting sales year to say the least.
 
Old 03-31-10, 12:59 PM
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If Toyota's push with incentives can result in sustained sales then it will prove to be a brilliant move. If not, then this may just be a spike that will go away once the incentives are gone.
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Old 03-31-10, 04:56 PM
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possibly most anticipated month ever. i think toyota gaining 30%+ will be a huge huge news.
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Old 03-31-10, 04:59 PM
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See if the mainstream media share this information.
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Old 03-31-10, 06:46 PM
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Originally Posted by Pearlpower
See if the mainstream media share this information.
They already are and also stressing Toyota's aggressive incentives as the means by which they did it.
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Old 04-01-10, 07:33 AM
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Japan's Auto Sales Rose 37% in March

Japan's Auto Sales Rose 37% in March


By YOSHIO TAKAHASHI

TOKYO--Japan's domestic sales of new cars, trucks and buses increased 37% from a year earlier in March, rising for the eighth straight month, as the biggest Japanese car maker, Toyota Motor Corp., posted solid sales growth despite concerns about damage to its reputation for quality after world-wide recalls.

Sales totaled 443,298 vehicles in March, up from 323,064 a year earlier, the Japan Automobile Dealers Association said Thursday.

Sales of Toyota brand vehicles grew 51% from a year earlier in March to 204,514 vehicles, up from the 146,145 in February. March sales of Lexus brand vehicles tripled on year to 4,919, stronger than the 3,373 vehicles the previous month.

As part of global recalls to fix problems with 8.5 million vehicles, Toyota outlined a recall of 223,068 hybrid vehicles in Japan last month, including its latest Prius model and three other models to upgrade antilock braking system software.

For the fiscal year ended March, overall auto sales rose 10% to 3.2 million vehicles.

Auto sales, as measured by registrations of vehicles with the government, are monitored by economists since they are the first consumer spending numbers released each month.

The figures don't include sales of mini cars and trucks.
http://online.wsj.com/article/SB1000...083555232.html
 
Old 04-01-10, 09:18 AM
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Default GM March Sales

GM March Sales Press Release

Buick-GMC Sales Soar 54 Percent in March, Leading a 43-Percent Gain for GM Brands
Combined Sales for Chevrolet, Buick, GMC and Cadillac Increase 43 percent
Sixth Consecutive Month of Year-over-Year Sales Gains for GM’s Four Brands
GM Estimates the Brands Will Increase Combined Total and Retail Market Share

DETROIT – Buick and GMC dealers in the U.S. reported sales for those brands in March that were 54 percent higher than March 2009. This led to an overall gain of 43 percent for the Chevrolet, Buick, GMC and Cadillac brands in the U.S. Total combined sales for GM’s four brands were 185,406 during the month. This represents a 34-percent increase from February 2010.


These results are evidence that the company’s plan to create sustainable and profitable growth is on track, according to Susan Docherty, GM vice president of marketing. “Our March results show continued progress toward our growth plan. By investing in our brands and remaining disciplined in our approach to the U.S. market, we posted solid results,” said Docherty. “Our new vehicles, like the Chevrolet Equinox, Buick LaCrosse, GMC Terrain, and Cadillac SRX, are being well-received by customers for many good reasons, including quality, safety, excellent fuel economy, and higher resale values.”


Buick sales rose 76 percent and were led by the Buick LaCrosse, with an increase of 236 percent for the month. Year-to-date, sales of the LaCrosse have increased 197 percent (read more).


GMC sales increased by 45 percent for the month, led by sales of the GMC Terrain, which were up 331 percent for the month versus the vehicle it replaced. For the year, sales of the Terrain are up 245 percent (read more).


Chevrolet dealers reported sales of 133,165 – 41 percent higher than March 2009. The Chevrolet Equinox continued to sell at a brisk pace, with sales up 194 percent, compared to last year. Year-to-date, sales of the Equinox have more than doubled (read more).


In order to meet growing customer demand for the Chevrolet Equinox and GMC Terrain, GM announced plans to add additional production capacity last week (read more).


Cadillac March sales increased 42 percent on high demand for the Cadillac SRX. March sales of the SRX were 550 percent higher than a year ago, and are up more than 425 percent for the year (read more)


Month-end dealer inventory in the U.S. stood at about 428,000 units, which is about 8,000 higher compared to February 2010, and about 338,000 lower than March 2009.


March Key Facts:


Chevrolet: total sales up 41 percent; retail sales up 24 percent; Chevrolet Equinox retail sales increased 225 percent; Camaro recorded its highest level of retail sales (8,267) since it was launched 12 months ago
Buick: total sales up 76 percent; retail sales up 34 percent; Buick LaCrosse retail sales rose 144 percent
GMC: total sales up 45 percent; retail sales up 43 percent; GMC Terrain retail sales were up 425 percent (compared to the Pontiac Torrent – the vehicle it replaced)
Cadillac: total sales up 42 percent; retail sales up 18 percent; Cadillac SRX retail sales were up 508 percent
Crossovers for GM’s four brands doubled sales in March compared to last year
CYTD Sales for Chevrolet, Buick, GMC and Cadillac are up 36 percent.
Combined Total and Retail sales for Chevrolet, Buick, GMC and Cadillac have increased year-over-year for six straight months.
March Sales Chart

Last edited by RX300-BV; 04-01-10 at 09:23 AM. Reason: Added link to sales chart.
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Old 04-01-10, 09:35 AM
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Post Honda/Acura


http://hondanews.com/categories/1097/releases/5409

American Honda Motor Co., Inc., posted March sales of 108,262 vehicles, an increase of 17.8 percent based on the daily selling rate*, the company announced today. American Honda year-to-date sales of 256,412 represent an increase of 12.5 percent based on the daily selling rate.

Honda Division posted March sales of 96,540, an increase of 16.9 percent versus March 2009, and was led by total car sales of 55,341, up 7.8 percent. Accord sales increased 23.2 percent to 29,120, and Civic sales increased 4.6 percent to 22,463.

Every Honda light-truck model posted a sales increase for the month, up 31.9 percent overall, with total sales of 41,199. CR-V sales of 14,848 increased 10.2 percent, Odyssey sales of 10,670 increased 25.8 percent and Pilot sales of 10,432 increased 47.8 percent.

"Our truck models are seeing the biggest gains compared to last year," s
aid John Mendel, executive vice president of sales for American Honda. "Across the lineup, people are seeking long-term value and are placing a high priority on making smart purchase decisions."

Acura Division sales increased 25.2 percent to 11,722. Acura car sales posted an increase of 15.6 percent for a total of 7,152, led by TL sales of 3,917, an increase of 16.6 percent. TSX sales of 3,072, increased 15.6 percent. Acura MDX sales of 3,281, up 42.0 percent, led Acura total truck sales of 4,570, up 43.7 percent.

*The daily selling rate (DSR) is calculated with 26 days for March 2010 and 25 days for March 2009. Year-to-date, the DSR is calculated with 74 days for 2010, versus 75 days for 2009. All percentages reflect DSR.

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Old 04-01-10, 09:39 AM
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Buick!!! Wowzers! 3 models and 12k sales...6k Lacrosses sold.
Odd the CTS dropped 25%
SRX and Enclave doing big things, they are the new favorites after the RX.

Acura Zitdx= more fresh fail. Ugly useless overpriced slow transport

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Old 04-01-10, 09:40 AM
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Post Ford


Ford March Sales
* Ford, Lincoln and Mercury March sales totaled 178,546, up 43 percent versus year ago
* Ford brand sales up 46 percent versus year ago, Lincoln up 19 percent and Mercury up 26 percent
* Cars up 53 percent versus year ago, utilities up 46 percent and trucks up 30 percent; March retail sales up 38 percent; fleet sales up 53 percent
* Ford, Lincoln and Mercury first quarter sales totaled 428,596, up 37 percent versus year ago
* Ford gains retail market share for the 17th time in the last 18 months, as more buyers turn to Ford’s fresh lineup of high-quality, fuel-efficient vehicles to meet their needs



DEARBORN, Mich., April 1, 2010 – Ford punctuated a strong first quarter with a 43 percent sales increase in March. Ford, Lincoln and Mercury dealers delivered 178,546 new vehicles in March. First quarter sales totaled 428,596, up 37 percent. The 43 percent gain matches a similar increase in February. These are the highest monthly sales increases since February 1984.

In March, Ford gained retail market share for the 17th time in the last 18 months.

“Our dealers welcome more new customers every day with the strongest lineup of products in our history,” said Ken Czubay, Ford vice president, U.S. Marketing Sales and Service. “We are working to build further on this sales momentum by delivering even more new products with industry-leading quality, smart technologies and fuel-efficient powertrains this year.”

New or significantly upgraded U.S. vehicles this year include the Ford Fiesta, Focus, Edge and Edge Sport, Explorer, F-Series Super Duty, Transit Connect Electric, Lincoln MKX crossover and the brand’s first luxury hybrid vehicle, the Lincoln MKZ Hybrid midsize sedan.

In addition, the company is introducing nine new or upgraded fuel-efficient engines and six new transmissions this year. These include the new 2.0-liter EcoBoost engine, new Mustang V-6 and V-8, new Super Duty 6.7-liter diesel and 6.2-liter gasoline engines.

Once again, sales were higher throughout Ford’s lineup in March. Cars were up 53 percent versus a year ago, utilities were up 46 percent, and trucks were up 30 percent. Among brands, Ford sales were up 46 percent, Lincoln sales were up 19 percent, and Mercury sales were up 26 percent.

In March, Ford sales to retail customers were 38 percent higher than a year ago, and fleet sales were up 53 percent. Individuals, small businesses and large fleet customers are turning to Ford to meet their needs knowing that high-quality, class-leading fuel economy and strong resale values reduce ownership costs and provide a compelling value proposition.

In the first quarter, Ford, Lincoln and Mercury sales totaled 428,596, up 37 percent versus a year ago. Ford estimates its first-quarter market share was 16.5 percent, up more than 2.5 percentage points compared with a year ago.

Additional Sales Highlights

* Ford Fusion, Motor Trend’s Car of the Year, set an all-time monthly record in March with sales of 22,773, up 79 percent versus a year ago. Mercury Milan sales were up 71 percent, its fifth consecutive monthly sales increase. The Lincoln MKZ midsize sedan was up 22 percent.
* Ford Taurus sales totaled 7,001 in March, up 86 percent.
* Ford Focus and Ford Mustang sales each were up 57 percent versus a year ago.
* With sales of 42,514, Ford’s F-Series posted a 30 percent sales increase in March. In 2009, F-Series increased its leadership position among full-size pickups with a 4 percentage-point gain in segment share, and the F-Series continues to gain share in 2010. In the first two months of 2010, F-Series’ share of the full-size pickup market was 40 percent – up almost 8 percentage points versus the same period a year ago. F-Series – America’s best-selling truck for 33 years in a row and best-selling vehicle (car or truck) for 28 years in row – is also the first vehicle in the U.S. to eclipse 100,000 sales in 2010 as first quarter sales rose to 103,039.
* Utility vehicles also posted strong sales increases. In March, Escape set a March sales record of 19,182, up 52 percent. Edge sales were up 67 percent, Flex sales were up 17 percent, and Mercury Mariner sales were up 25 percent. Sales for traditional SUVs (Explorer, Mountaineer, Expedition and Navigator) also were higher than a year ago.
* Sales for Ford’s E-Series van (Econoline/Club Wagon) were up 34 percent versus a year ago. E-Series has been America’s best-selling full-size van for 31 years.
* Sales of the new Transit Connect small commercial van totaled 1,836 in March. In the first two months of 2010, Ford garnered two-thirds of the commercial van segment, more than 8 percentage points higher than a year ago. Production of a battery-electric Transit Connect begins later this year.
* Ford’s hybrid vehicles (Fusion, Milan, Escape and Mariner) posted sales of 3,050 in March, up 69 percent versus a year ago. Year-to-date, the company’s hybrid sales totaled 7,016, up 77 percent. Ford has sold more than 125,000 hybrid vehicles in the U.S. and is America’s largest domestic hybrid company.

“Ford’s plan is working,” Czubay said. “People increasingly are discovering that the Ford difference is the strength of our fresh, new product lineup, especially our leadership in quality, fuel efficiency, safety, smart technologies and value.”







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