Audi recorded its best-ever global sales in 2010’s first quarter
04-09-10, 08:16 AM
#1
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Audi recorded its best-ever global sales in 2010’s first quarter
Audi recorded its best-ever global sales in 2010’s first quarter, surpassing Mercedes for the first time in the process.
The German firm sold 264,100 units worldwide between January and March; Mercedes sold 248,500 units.
Audi’s sales success is largely being put down to its performance in China, a market that accounted for almost one if five of all its cars sold globally. In China, Audi outsells Mercedes two to one.
Audi wants to surpass both BMW and Mercedes by 2015 and become the world’s leading luxury carmaker with annual sales of 1.5 million units. Its sales will be given a further boost later this year with the launch of the A1 supermini.
BMW is expected to post its results for the first quarter later this month
The German firm sold 264,100 units worldwide between January and March; Mercedes sold 248,500 units.
Audi’s sales success is largely being put down to its performance in China, a market that accounted for almost one if five of all its cars sold globally. In China, Audi outsells Mercedes two to one.
Audi wants to surpass both BMW and Mercedes by 2015 and become the world’s leading luxury carmaker with annual sales of 1.5 million units. Its sales will be given a further boost later this year with the launch of the A1 supermini.
BMW is expected to post its results for the first quarter later this month
04-09-10, 05:01 PM
#3
Lexus Fanatic
did that fake runaway car report back in the 1980's really destroy audi in america?
or is it because audi's are the most expensive unaffordable german cars in america?
cuz usa sales are not even on par with the rest of the world.
or is it because audi's are the most expensive unaffordable german cars in america?
cuz usa sales are not even on par with the rest of the world.
04-09-10, 06:29 PM
#4
+1 
I think Audi currently has a great line up of cars.
One thing about buying an Audi in my experience is that there is not as much room between MSRP and purchase price as there is with say a Lexus for example. It kinda hard for me at least to feel I got a 'deal' when I only got 2K off the the sticker and that could be hurting sales in the US although clearly its not impacting sales in China where perhaps that have a different pricing although I'm not sure.
Notwithstanding that I did buy an Audi, my previous car before my Lexus, and think I will most definitely buy another again in the future as I find them to be good looking cars that have very nice interiors and drive fantastic.
I think Audi currently has a great line up of cars.
One thing about buying an Audi in my experience is that there is not as much room between MSRP and purchase price as there is with say a Lexus for example. It kinda hard for me at least to feel I got a 'deal' when I only got 2K off the the sticker and that could be hurting sales in the US although clearly its not impacting sales in China where perhaps that have a different pricing although I'm not sure.
Notwithstanding that I did buy an Audi, my previous car before my Lexus, and think I will most definitely buy another again in the future as I find them to be good looking cars that have very nice interiors and drive fantastic.
04-10-10, 07:39 AM
#5
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+1
I think Audi currently has a great line up of cars.
One thing about buying an Audi in my experience is that there is not as much room between MSRP and purchase price as there is with say a Lexus for example. It kinda hard for me at least to feel I got a 'deal' when I only got 2K off the the sticker and that could be hurting sales in the US although clearly its not impacting sales in China where perhaps that have a different pricing although I'm not sure.
Notwithstanding that I did buy an Audi, my previous car before my Lexus, and think I will most definitely buy another again in the future as I find them to be good looking cars that have very nice interiors and drive fantastic.
I think Audi currently has a great line up of cars.
One thing about buying an Audi in my experience is that there is not as much room between MSRP and purchase price as there is with say a Lexus for example. It kinda hard for me at least to feel I got a 'deal' when I only got 2K off the the sticker and that could be hurting sales in the US although clearly its not impacting sales in China where perhaps that have a different pricing although I'm not sure.
Notwithstanding that I did buy an Audi, my previous car before my Lexus, and think I will most definitely buy another again in the future as I find them to be good looking cars that have very nice interiors and drive fantastic.
04-10-10, 10:06 PM
#7
Lexus Fanatic
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04-10-10, 10:13 PM
#8
Lexus Fanatic
If Audi really wants to keep (or increase) its appeal, IMO, they need to stop taking the DSG (S-Tronic in Audi-speak) out of their U.S.-market cars.....and also make it more available on their Quattro AWD models. The S-Tronic is truly a superb gear box, yet Audi seems determined to replace it in the American-market cars with the regular, torque-converter Tiptrinoic. There's nothing really wrong with the Tiptronic, but it's just not as lightning-quick or efficient as the S-Tronic. Audi's excuse is that the twin-clutch S-Tronic is too complex, trouble-prone, and difficult to repair. Yet, VW is keeping it on several of heir U.S.-market models, and Audi is still offering it on its Euro-market cars. Go figure.
04-11-10, 02:19 AM
#10
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If Audi really wants to keep (or increase) its appeal, IMO, they need to stop taking the DSG (S-Tronic in Audi-speak) out of their U.S.-market cars.....and also make it more available on their Quattro AWD models. The S-Tronic is truly a superb gear box, yet Audi seems determined to replace it in the American-market cars with the regular, torque-converter Tiptrinoic. There\'s nothing really wrong with the Tiptronic, but it\'s just not as lightning-quick or efficient as the S-Tronic. Audi\'s excuse is that the twin-clutch S-Tronic is too complex, trouble-prone, and difficult to repair. Yet, VW is keeping it on several of heir U.S.-market models, and Audi is still offering it on its Euro-market cars. Go figure.
A direct for the USA only aka ES350 type design is a start.
04-11-10, 10:47 AM
#13
Lexus Fanatic
Absolutely not an acceptable solution for those with a strong sense for style, no comparison. He would gladly take a IS350 over an A4 because of the additional power/quality/reliabilty (this was discussed with him in detail). But the beautiful style of the A5 coupe has no direct competition. This guy does enjoy (and has a history of owning) premium cars.
Last edited by IS-SV; 04-11-10 at 10:56 AM.
04-11-10, 05:16 PM
#14
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... and LOVE the marque!!!