Did Mitsu can the EVO?
03-02-11, 09:08 PM
#17
I don't see the point to this company anymore. They dropped the 3000GT, and let the once awesome Eclipse slowly lose it's roots. The EVO is the only thing they have going for them IMO. The rest of their cars??? Galant...Endeavor...Outlander... who buys these??? Few have even heard of them. I'm surprised they haven't gone the way of Isuzu (even Suzuki). It's all fun and good to be on the fuel economy band wagon but come on, where's the sport and fun factor??? Clearly no one's buying your product because anything you can do EVERYONE else can do the same and better!!
03-03-11, 07:03 AM
#19
Lexus Champion
Mitsu should've known that if ever they kil the Lan evo, then they kill the most significant vehicle in their entire lineup.
Still, I'm hoping that the article is BS.
Still, I'm hoping that the article is BS.
03-03-11, 09:24 AM
#21
I don't see the point to this company anymore. They dropped the 3000GT, and let the once awesome Eclipse slowly lose it's roots. The EVO is the only thing they have going for them IMO. The rest of their cars??? Galant...Endeavor...Outlander... who buys these??? Few have even heard of them. I'm surprised they haven't gone the way of Isuzu (even Suzuki). It's all fun and good to be on the fuel economy band wagon but come on, where's the sport and fun factor??? Clearly no one's buying your product because anything you can do EVERYONE else can do the same and better!!
03-03-11, 09:39 AM
#22
I don't see the point to this company anymore. They dropped the 3000GT, and let the once awesome Eclipse slowly lose it's roots. The EVO is the only thing they have going for them IMO. The rest of their cars??? Galant...Endeavor...Outlander... who buys these??? Few have even heard of them. I'm surprised they haven't gone the way of Isuzu (even Suzuki). It's all fun and good to be on the fuel economy band wagon but come on, where's the sport and fun factor??? Clearly no one's buying your product because anything you can do EVERYONE else can do the same and better!!
I can only think of EVO and eclipse when I hear mitsubishi (along with the 3000GT and their big screen TVs
)And nissan with " Your job is your credit"
03-03-11, 12:41 PM
#23
Lexus Test Driver
Jalopnik contacted Mitsubishi to try to verify / get clarification on Gayu Eusegi's statement.
http://jalopnik.com/#!5774829/mitsub...ead-after-2013
Certainly sounds like the Evo as we know it is doomed.
To be honest, I'm not that surprised. We've talked before on these forums how Mitsubishi is completely ruining their performance-oriented lineup. In fact, it was just six months ago when we were talking about the Eclipse marque being driven into the ground that I wrote that I feared the Evo marque might soon be recklessly destroyed as well.
I'm as mad as anyone at Mitsubishi for selling out. At the same time, I can't blame them that much either because they're just responding to the market. My big fear right now is that, unfortunately, young people just aren't interested in cars anymore, and because of that, affordable performance cars are sparse.
Who knows why there's a lack of interest these days - the success of the progressive liberal environmentalist movement in making performance cars uncool, increased safety regulations and focus on safety that have bloated up cars and made them less interesting, or more generally the advent of many technologies and resulting gadgets that are attractive to young buyers and take disposable income away from car purchases. This is not just true in the US... in fact, it might actually be a worse problem in Japan and may be one reason that Japanese automakers are focusing so much on hybrids: Domestically in Japan, people (and especially young people) just don't care that much about performance anymore. (Of course one reason for this is high gas prices - about double the price of gas in the US, as I observed when I was recently in Japan to take my tour at LFA Works in Toyota City.) There's a reason why the Prius is the best-selling car in Japan - people there want "Eco", not performance.
Toyota and other manufacturers certainly share some of the blame, too. Toyota bastardized the MR2 then killed it, mainstreamed and then killed the Celica too, and as of late has been creating little but humdrum cars. Mazda and Honda have also canned their affordable performance cars (and well, the not-so-affordable ones too). The lack of affordable performance-oriented vehicles over the past several years is also a huge problem because it reduces the used inventory of fun-to-drive cars, further hindering affordability and accessibility for young people. What enthusiast vehicle can a 16-year-old actually beg mom and dad to buy these days?
Quite simply, it's a downward spiral. If more and more manufacturers stop making affordable performance-oriented vehicles, drivers will become less interested in them and will become less likely to buy them, and then even more manufacturers like Mitsubishi will throw their hands into the air and kill off more affordable performance-oriented vehicles.
I think the downfall of the Eclipse and now possibly the Evo, and of Mitsubishi performance in general is a reflection of the sad state of performance vehicles in the world today. I think vehicle manufacturers, especially those like Toyota that want to remain committed to affordable fun-to-drive performance-oriented cars, need to think a lot about how they want to move forward in effectively marketing these to a new generation of young drivers.
http://jalopnik.com/#!5774829/mitsub...ead-after-2013
We reached out to a Mitsubishi spokesman who would only say "The current Evo is planned through 2012-2013, but we're not talking about our plans after that."
To be honest, I'm not that surprised. We've talked before on these forums how Mitsubishi is completely ruining their performance-oriented lineup. In fact, it was just six months ago when we were talking about the Eclipse marque being driven into the ground that I wrote that I feared the Evo marque might soon be recklessly destroyed as well.
I'm as mad as anyone at Mitsubishi for selling out. At the same time, I can't blame them that much either because they're just responding to the market. My big fear right now is that, unfortunately, young people just aren't interested in cars anymore, and because of that, affordable performance cars are sparse.
Who knows why there's a lack of interest these days - the success of the progressive liberal environmentalist movement in making performance cars uncool, increased safety regulations and focus on safety that have bloated up cars and made them less interesting, or more generally the advent of many technologies and resulting gadgets that are attractive to young buyers and take disposable income away from car purchases. This is not just true in the US... in fact, it might actually be a worse problem in Japan and may be one reason that Japanese automakers are focusing so much on hybrids: Domestically in Japan, people (and especially young people) just don't care that much about performance anymore. (Of course one reason for this is high gas prices - about double the price of gas in the US, as I observed when I was recently in Japan to take my tour at LFA Works in Toyota City.) There's a reason why the Prius is the best-selling car in Japan - people there want "Eco", not performance.
Toyota and other manufacturers certainly share some of the blame, too. Toyota bastardized the MR2 then killed it, mainstreamed and then killed the Celica too, and as of late has been creating little but humdrum cars. Mazda and Honda have also canned their affordable performance cars (and well, the not-so-affordable ones too). The lack of affordable performance-oriented vehicles over the past several years is also a huge problem because it reduces the used inventory of fun-to-drive cars, further hindering affordability and accessibility for young people. What enthusiast vehicle can a 16-year-old actually beg mom and dad to buy these days?
Quite simply, it's a downward spiral. If more and more manufacturers stop making affordable performance-oriented vehicles, drivers will become less interested in them and will become less likely to buy them, and then even more manufacturers like Mitsubishi will throw their hands into the air and kill off more affordable performance-oriented vehicles.
I think the downfall of the Eclipse and now possibly the Evo, and of Mitsubishi performance in general is a reflection of the sad state of performance vehicles in the world today. I think vehicle manufacturers, especially those like Toyota that want to remain committed to affordable fun-to-drive performance-oriented cars, need to think a lot about how they want to move forward in effectively marketing these to a new generation of young drivers.
Last edited by gengar; 03-03-11 at 01:07 PM.
03-03-11, 04:32 PM
#24
well, with IS-F and upcoming FT-86, not sure it is all downward from Toyota.
But i understand why did Toyota "kill" Celica and MR-2 (lack of engineers, too many other projects that sell in volume), but Mitsu has a lot smaller volumes and without EVO, who the heck would buy Mitsu?
But i understand why did Toyota "kill" Celica and MR-2 (lack of engineers, too many other projects that sell in volume), but Mitsu has a lot smaller volumes and without EVO, who the heck would buy Mitsu?
03-03-11, 08:52 PM
#26
Followup: Mitsubishi unconvincingly addresses Evo death rumors via Facebook *UPDATE
Followup: Mitsubishi unconvincingly addresses Evo death rumors via Facebook *UPDATE
Will the Mitsubishi Lancer Evolution X be the last Evo ever built? Rumors to that extent were flying fast and furious across the Internet yesterday. Mitsubishi has decided to address these claims by way of a post on its Facebook page:
Further to some comments published in the press recently, production of the current Lancer Evolution continues as planned. As for its successor, regulations and market feedback will dictate its engineering package & architecture. Stay tuned.
So relax Evo fans, this answer should make you feel... well, actually, stay worried – the above statement really doesn't answer anything about the model's future.
http://www.autoblog.com/2011/03/03/f...eath-rumors-v/
03-04-11, 01:55 PM
#28
Lexus Test Driver
03-04-11, 03:22 PM
#29
Cause to keep Mitsubishi Evo alive and pure pops up on the web
Cause to keep Mitsubishi Evo alive and pure pops up on the web
Speculation surrounding the Mitsubishi Evolution has reached a fever pitch over the last few days. Has the Lancer Evolution reached the end of the line? Is Mitsubishi going to produce a new version that utilizes a hybrid powertrain? We don't have an answer, but we do know that fans of the Evo are scared. The object of their affection has potentially met its demise. In an effort to show how much the car would be missed, a group of Evo-lovers have banded together to show support for the car they so-admire.
The title reads "Mitsubishi, Keep the Evo Alive" and it's for an online petition to show the tri-diamond automaker how much its sports sedan will be missed. If you want to join in and show support, head over to the site and join the cause. If you prefer the dirt-drift action of a Subaru, then lean back in your chair, don't click anything and cackle wildly.
http://www.autoblog.com/2011/03/04/c...p-on-facebook/
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