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Lexus is #1 in J.D. Power's 2011 IQS Study, Toyota 7th

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Old 06-23-11, 04:40 PM
  #16  
spwolf
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Originally Posted by UDel
That still does not fully explain why many of the rankings still seem suspect and what happened to Scion falling so low to the bottom yet Toyota improving so much in just a year?
Scion had nothing to do with recalls... toyota ratings improved because they tanked due to recalls year before.

ford ratings tanked due to the ford sync and "powertrain issues" for instance, according to Ford CEO.
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Old 06-23-11, 07:51 PM
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Congrats to Lexus, they really extended the lead this year.
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Old 06-23-11, 07:57 PM
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Originally Posted by UDel
http://businesscenter.jdpower.com/ne...spx?ID=2010099
For 2010 it was (1)Porsche (2)Acura (3)Mercedes Benz then Lexus, Toyota did very poorly on the 2010 study and was well below average.

Never really trusted JD Power studies too much and I find many of the rankings really suspect. Mercedes above Lexus last year? Mercedes and Mazda still above Toyota this year? Volvo, Audi, Lincoln, Nissan, BMW above Toyota last year? What was with Toyota's where they ranked so poorly last year and what changed so drastically this year? Lexus is number 1 this year, Toyota is 7th but Scion is at the bottom? Many of the makes above Toyota are some of the most unreliable/problematic makes on the market and I know Toyota has had its issues but they still are not nearly as bad as many of those brands ranked above it the past 2 years.

It is nice to see Lexus back to number 1 but I normally take JD Power with a grain of salt on some of their studies/rankings.
Originally Posted by spwolf
big recalls were last year and of course people were not happy! I think it shows correctly on the surveys and confirms these surveys are on the right track.
Originally Posted by UDel
That still does not fully explain why many of the rankings still seem suspect and what happened to Scion falling so low to the bottom yet Toyota improving so much in just a year?
Originally Posted by spwolf
Scion had nothing to do with recalls... toyota ratings improved because they tanked due to recalls year before.

ford ratings tanked due to the ford sync and "powertrain issues" for instance, according to Ford CEO.
The problem with the IQS is that it relies upon very personal, very subjective answers from owners, so the results are very easily skewed by any number of factors, the chief factor being one's personal perception of what a car brand should offer. And remember that perception can very easily become reality. Example:

Lexus, as a brand, is perceived to embody PERFECTION. Lexus owners expect only the best and so are picky, likely much pickier than Mercedes-Benz owners. A minor problem would rate a complaint by a Lexus owner but the same problem may be argued as merely a quirk not worth complaining about by the MB owner. The more complaints, the lower the rating, regardless of the severity of the problem.

Outside factors may affect one's perception of their vehicle. Example:

Many have explained that Toyota's drastic drop in ratings last year -- and subsequent rise this year -- was due to the Unintended Acceleration fiasco. I would tend to agree. Could the quality of Toyotas have improved so much so quickly? There never really was a runaway Toyota problem, despite what the runaway American media tried to tell you, so I doubt that Toyota's quality improved so much. Toyota owners were being led to believe that Toyotas had very low quality last year and they came to believe it, but this year, with no more daily news of runaway Camrys and Prii, Toyota owners are back to believing -- and perceiving -- what they have always felt about Toyotas.

Why is Scion rated so low when Lexus and Toyota are rated so high? Perhaps Scion owners, as a group, are more whiny (as someone on another Toyota forum suggested) than owners of other brands. If Scion owners tend to complain more (about anything -- it does not matter) than Toyota or Lexus owners, that would affect their rating. The small number of Scion owners that are surveyed (compared to Toyota owners, for instance) may also negatively affect their ranking: 10 complainers out of 100 owners (1 out of 10) is going to sound louder than 100 complainers out of 10,000 owners (1 out of 100).
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Old 06-24-11, 05:33 AM
  #19  
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well many Toyota owners had to go to perform several recalls last year, so it is definitively not just reading about it on the news. Many had to wait several months for them to be done.

Whole IQS has full explanation about exact nature of complaints, but you have to pay for full report... so it is not like they are pulling this from the blue skies.
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Old 06-24-11, 09:02 AM
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Ford has dropped a bit, wonder if they will 'adjust' their advertising. LOL. Way to go Lexus/Toyota. Benz is even doing well. Honda/Acura always a good showing.
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Old 06-24-11, 03:07 PM
  #21  
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Good for Toyota and Lexus, back where they should be.

Not surprised at Ford's big drop. Also not surprised that Hyundai had a BIG drop, and yet nobody in the media is mentioning Hyundai's drop .

Originally Posted by Sulu
The problem with the IQS is that it relies upon very personal, very subjective answers from owners, so the results are very easily skewed by any number of factors, the chief factor being one's personal perception of what a car brand should offer. And remember that perception can very easily become reality. Example:

Lexus, as a brand, is perceived to embody PERFECTION. Lexus owners expect only the best and so are picky, likely much pickier than Mercedes-Benz owners. A minor problem would rate a complaint by a Lexus owner but the same problem may be argued as merely a quirk not worth complaining about by the MB owner. The more complaints, the lower the rating, regardless of the severity of the problem.

Outside factors may affect one's perception of their vehicle. Example:

Many have explained that Toyota's drastic drop in ratings last year -- and subsequent rise this year -- was due to the Unintended Acceleration fiasco. I would tend to agree. Could the quality of Toyotas have improved so much so quickly? There never really was a runaway Toyota problem, despite what the runaway American media tried to tell you, so I doubt that Toyota's quality improved so much. Toyota owners were being led to believe that Toyotas had very low quality last year and they came to believe it, but this year, with no more daily news of runaway Camrys and Prii, Toyota owners are back to believing -- and perceiving -- what they have always felt about Toyotas.

Why is Scion rated so low when Lexus and Toyota are rated so high? Perhaps Scion owners, as a group, are more whiny (as someone on another Toyota forum suggested) than owners of other brands. If Scion owners tend to complain more (about anything -- it does not matter) than Toyota or Lexus owners, that would affect their rating. The small number of Scion owners that are surveyed (compared to Toyota owners, for instance) may also negatively affect their ranking: 10 complainers out of 100 owners (1 out of 10) is going to sound louder than 100 complainers out of 10,000 owners (1 out of 100).
This.

JD Power's IQS has always been somewhat subjective, and the reason some brands move up or down has little to do with actual quality and reliability. Often many reasons have to do with customer perception, and brand perception. It gets complicated. This is why you see a lot of known unreliable brands placed quite high in the survey, and a few known reliable brands scoring lower.

That's why the IQS should not be taken too seriously. JD Power's 3 year dependability study is more reflective of quality/reliability, but even then it's short looking at vehicles only over a 3 year span.
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