Lexus Commercials
#1
Lexus Champion
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Anyone else notice how poor newer Lexus commercials are? The narrator is not very good either:
http://www.youtube.com/watch?v=AJTYPq0gNCo
http://www.youtube.com/watch?v=_V4KFYgk57M
http://www.youtube.com/watch?v=Kmf2VrUlTyw
They just don't seem on par with older commercials which were some of the best out there:
http://www.youtube.com/watch?v=64ITWm_fRfU
http://www.youtube.com/watch?v=mXmcpHgKqn4
http://www.youtube.com/watch?v=ozUbT6vnEFU
http://www.youtube.com/watch?v=v06y2HZdmBk
These older ones invoke of a much more premium brand than the new commercials portray. Even only slightly older commercials like for the RX were better, as is the narrator:
http://www.youtube.com/watch?v=GWmbgbUWhoI
http://www.youtube.com/watch?v=m5A6OVmm7Vg
Thoughts? I hope Lexus ditches the narrator and that style of commercial for the new GS.
http://www.youtube.com/watch?v=AJTYPq0gNCo
http://www.youtube.com/watch?v=_V4KFYgk57M
http://www.youtube.com/watch?v=Kmf2VrUlTyw
They just don't seem on par with older commercials which were some of the best out there:
http://www.youtube.com/watch?v=64ITWm_fRfU
http://www.youtube.com/watch?v=mXmcpHgKqn4
http://www.youtube.com/watch?v=ozUbT6vnEFU
http://www.youtube.com/watch?v=v06y2HZdmBk
These older ones invoke of a much more premium brand than the new commercials portray. Even only slightly older commercials like for the RX were better, as is the narrator:
http://www.youtube.com/watch?v=GWmbgbUWhoI
http://www.youtube.com/watch?v=m5A6OVmm7Vg
Thoughts? I hope Lexus ditches the narrator and that style of commercial for the new GS.
Last edited by Mr. Burns; 08-08-11 at 04:03 PM.
#2
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those old hybrid commercials were great, especially the "moments" one. I love Lexus commercials and always appreciated them for their thought provoking words. There has definitely been a change in the overall theme, but I think it goes with the change of the brand. No longer does Lexus want to be known for artsy fartsy ideas and old money, so the new commercials kind of reflect the change, ie. the new CT commercials (which I hate).
The moments commercials is one of my all time favorite. Its a close call between that and this
http://www.youtube.com/watch?v=wzdh-cjh8A0&
omg youve unlocked the gates. these are my other favorite commercials
http://www.youtube.com/watch?v=1prs2Fs8mlM
http://www.youtube.com/watch?v=78hDOqnK1gA
The moments commercials is one of my all time favorite. Its a close call between that and this
http://www.youtube.com/watch?v=wzdh-cjh8A0&
omg youve unlocked the gates. these are my other favorite commercials
http://www.youtube.com/watch?v=1prs2Fs8mlM
http://www.youtube.com/watch?v=78hDOqnK1gA
Last edited by RXSF; 08-08-11 at 04:21 PM.
#5
Lexus Champion
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http://www.youtube.com/watch?v=v06y2HZdmBk
They should bring back the "pursue the moment" direction and the narrator.
#6
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This is a much better commercial for the IS:
http://www.youtube.com/watch?v=v06y2HZdmBk
They should bring back the "pursue the moment" direction and the narrator.
http://www.youtube.com/watch?v=v06y2HZdmBk
They should bring back the "pursue the moment" direction and the narrator.
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#8
Lexus Champion
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Except that commercial is hilariously boring compared than the Gap one, and doesn't show what the IS is capable of. The Gap one is awesome because it shows a Lexus not being stodgy and also takes a direct jab at their competitors, something they've needed to do for a long time now.
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