October 2011 Sales Thread
11-01-11, 11:29 AM
#1
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October 2011 Sales Thread
American Honda Motor Co., Inc., posted October sales of 98,333 vehicles, an increase of 3.3 percent, the company announced today. American Honda year-to-date sales reached 958,130, down 5.3 percent versus last year, based on the daily selling rate*.
Honda Division posted October sales of 87,218, an increase of 3.2 percent versus October 2010. Honda trucks posted October sales of 44,852, an increase of 12.3 percent due to strong sales of the Pilot, CR-V and Odyssey. The Pilot showed the largest sales gain for October, with sales of 12,466, up 58.5 percent. The CR-V posted a sales increase of 11.2 percent on sales of 19,326 and the Odyssey posted a sales increase of 8.6 percent on sales of 10,415. The Accord recorded sales of 22,589, up 9.4 percent and the Civic, posted monthly sales of 16,173, down 1.9 percent.
"As dealer inventories continued to replenish in October, we saw increased momentum over last month’s sales," said John Mendel, American Honda executive vice president of sales. “We look forward to continued strong demand for our products despite these continuing challenging times due to the flooding in Thailand and ensuing production limitations.”
Acura Division recorded October sales of 11,115, an increase of 4.8 percent versus October 2010, and year-to-date sales of 100,261, down 6.6 percent. The MDX was the top-selling Acura model for the month with October sales of 3,691 down 2.8 percent. The TSX posted record October sales of 2,977, an increase of 37.3 percent.
The MDX luxury SUV remained Acura's best selling model, yet Acura sedan sales edged out light truck sales in October. Acura total car sales for October were 5,661, up 6.0 percent based on daily selling rate* while total light truck sales were 5,454, up 3.6 percent. Total sales for Acura were 11,115 units (a 4.8 percent increase) while year-to-date sales totaled 100,261— down 6.6 percent.
"Despite tight inventories, October sales exceeded last year's strong pace," said Jeff Conrad, vice president of Acura sales. "However, due to parts shortages related to flooding in Thailand, 2011 continues to be a very challenging year."
In October, Acura's best selling model was once again the MDX luxury SUV with sales of 3,691 units, down 2.8 percent. The RDX crossover SUV was Acura's next best selling light truck with 1,632 units sold, up 27.6 percent.
With help from the new TSX sport wagon, Acura car sales were led by the TSX sports sedan with 2,977 units sold (up 37.3 percent) which is a new October sales record. Closely following the TSX in sales was the TL performance luxury sedan with sales of 2,662 units, down 9.1 percent.
For media information and high-resolution photos of all Acura vehicles, please visit www.acuranews.com. For consumer information, please visit www.acura.com.
11-01-11, 11:32 AM
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Toyota/Lexus
Toyota Motor Sales (TMS), U.S.A., Inc., today reported October sales of 134,046 units, a decrease of 4.3 percent from the same period last year on a daily selling rate (DSR) basis. On a raw volume basis, unadjusted for 26 selling days in October 2011 compared to 27 selling days in October 2010, TMS sales were down 7.8 from the year-ago month.
The Toyota Division posted October total sales of 115,954 units, a decrease of 3.2 percent on a DSR basis from October 2010, and up 4.7 percent from September 2011. On a raw volume basis, Toyota Division sales were down 6.7 percent from the year-ago month. The Lexus Division reported total sales of 18,092 units, a decrease of 10.9 percent on a DSR basis from October 2010, and up 16.0 percent from September 2011. Volume-wise, Lexus Division sales were down 14.2 percent over last October.
Toyota Division
Toyota Division passenger cars recorded sales of 62,541 units, flat compared to October 2010. The Camry and Camry Hybrid led passenger cars with combined monthly sales of 22,043 units. Corolla recorded sales of 16,244 units, and the Prius mid-size gas-electric hybrid reported sales of 11,008 units. The Avalon sedan posted sales of 2,502 units, an increase of 17.7 percent over the year-ago month.
Toyota Division light trucks posted sales of 53,413 units in October, down 6.7 percent from October 2010. The RAV4 compact SUV led light trucks with sales of 10,680 units. The Sienna minivan posted sales of 8,767 units, the Highlander and Highlander Hybrid reported combined sales of 8,026 units, and the 4Runner SUV reported sales of 3,688 units. The Tundra full-size pickup posted sales of 6,496 units, and the Tacoma mid-size pickup saw an increase of 17.0 percent compared the same period last year with monthly sales of 10,172 units.
"The all-new 2012 Camry launch is off to a great start with October sales topping 22,000 and another 35,000 on the way to dealers this month. We're also pleased the momentum in light truck sales continues, increasing over last month's levels and improving year-over-year," said Bob Carter, Toyota Division group vice president and general manager, Toyota Motor Sales, U.S.A., Inc. "The all-new 2012 Yaris is now on sale, and in November we will launch the all-new 2012 Camry Hybrid in addition to Prius v, with Scion iQ arriving by year-end. We're optimistic retail sales will continue to be strong and expect to exceed year-ago sales levels in the fourth quarter."
Scion posted October sales of 3,952 units, down 18.3 percent from October 2010. The tC sports coupe led the way with sales of 1,927 units, the xB urban utility vehicle recorded sales of 1,397 units, and the xD reported sales of 628 units for the month.
Lexus Division
Lexus Division reported passenger car sales of 10,112 units, a decrease of 2.9 percent from October 2010. The ES entry luxury sedan led passenger cars with sales of 4,300 units, while the IS lineup reported combined sales of 2,640 units. The LS luxury sedan lineup increased 2.5 percent over the year-ago month with sales of 1,186 units. The all-new CT 200h premium hybrid compact posted 1,511 units in its eighth month of sales.
Lexus Division light trucks recorded sales of 7,980 units, down 19.4 percent from October 2010. The RX and RX Hybrid luxury utility vehicles led the segment with combined October sales of 6,691 units, and the GX mid-sized luxury utility vehicle posted sales of 1,023 units.
TMS Hybrids
TMS posted October sales of 14,184 hybrid vehicles, a decrease of 7.4 percent compared to the same period last year. Toyota Division posted sales of 11,580 hybrids, while Lexus Division reported sales of 2,604 hybrids for the month, an increase of 21.2 percent over October 2010.
Last edited by GS69; 11-01-11 at 04:04 PM.
11-01-11, 11:34 AM
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Nissan/Infiniti
Nissan North America, Inc. (NNA) today reported October U.S. sales of 82,346 units versus 69,773 units a year earlier, an increase of 18 percent. Nissan Division sales set a new October record, increasing 22.1 percent for the month to 75,484 units. Sales of Infiniti vehicles decreased 13.5 percent from the prior year, to 6,862 units.
NISSAN HIGHLIGHTS
Nissan vehicles posted a new record for October sales with 75,484 units, an increase of 22.1 percent over the 61,843 units sold in October 2010.
Versa – led by the all-new 2012 Versa Sedan in its second full month of sales – set a new October record with 8,889 deliveries, an increase of 47.1 percent over the prior year.
Strong sales of the Nissan Altima continue, with 21,838 units marking an increase of 15.1 percent over the prior year and an October record.
The Rogue crossover continues to gain momentum, with sales of 10,034 units marking a 13.2 percent increase over last year – another new October record. The 2012 Rogue, on sale now, is the first vehicle in Nissan’s lineup to offer the innovative, segment-exclusive Around View Monitor.
Sales of the 100-percent electric Nissan LEAF totaled 849 units in October, with deliveries totaling 8,066 units of the innovative, zero-emissions vehicle since its December 2010 U.S. debut.
INFINITI HIGHLIGHTS
Infiniti sales totaled 6,862 units for October, a decrease of 13.5 percent versus 7,930 a year earlier.
Infiniti G Sedan sales of 2,986 marked an increase of 10.1 percent for the month, supporting an increase of 4.6 percent to 34,737 units for the calendar year.
With sales of 1,244 units, an increase of 7.5 percent in October, the Infiniti QX full-size luxury has an increase of 14.1 percent to 10,247 for the year.
“It was a record-setting October for all of Nissan, led by key models like Altima, Versa and Rogue,” said Al Castignetti, vice president and general manager, Nissan Division. “It’s clear that, with a winning lineup of cars, trucks and crossovers, Nissan is ready for a strong finish to 2011.”
NOTE: To ensure consistency in global sales reporting, Nissan North America calculates monthly variances on a straight-percentage basis, unadjusted for the number of selling days. October 2011 had 26 selling days, while October 2010 had 27 selling days.
About Nissan Americas
In the Americas, Nissan's operations include automotive styling, engineering, consumer and corporate financing, sales and marketing, distribution and manufacturing. Nissan is dedicated to improving the environment under the Nissan Green Program and was recognized as an ENERGY STAR® Partner of the Year by the U.S Environmental Protection Agency in 2010 and 2011. More information, including photos and video b-roll, on Nissan in North America, the Nissan LEAF and zero emissions can be found at www.nissanusa.com.
About Nissan
Nissan Motor Co., Ltd., Japan's second-largest automotive company, is headquartered in Yokohama, Japan, and is part of the Renault-Nissan Alliance. Operating with more than 248,000 employees globally, Nissan provided customers with more than 4.1 million vehicles in 2010, generating revenue of 8.77 trillion yen ($102.37 billion U.S.). With a strong commitment to developing exciting and innovative products for all, Nissan delivers a comprehensive range of 64 models under the Nissan and Infiniti brands. A pioneer in zero-emission mobility, Nissan made history with the introduction of the Nissan LEAF, the first affordable, mass-market, pure-electric vehicle and winner of numerous international accolades, including the prestigious 2011 European Car of the Year award and 2011 World Car of the Year.
For more information on our products, services and commitment to Sustainable Mobility, visit our website at http://www.nissan-global.com/EN/.
11-01-11, 11:37 AM
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Ford
Continued strong demand for Ford’s fuel-efficient utility vehicles and trucks lifted the company to a 6 percent increase in total sales in October.
With total sales of 167,803 vehicles, gains came largely from Ford brand utilities, up 38 percent, and strong truck sales, up 8 percent versus last year.
“More and more consumers are being attracted to Ford’s lineup of fuel-efficient vehicles – from cars and utility vehicles to our full-size pickups with EcoBoost engines,” said Ken Czubay, Ford vice president, U.S. Marketing, Sales and Service. “The Ford brand continues growing its market share, showing we have the vehicles and technologies people truly want and value.”
Year-to-date, Ford is the best-selling brand of vehicles in America with sales totaling 1,700,618, up 17 percent. With this performance, the Ford brand is now on track to increase its market share this year by about 1 percentage point – which would mark market share gains for three consecutive years.
Ford Brand Utilities: Up 38 Percent
Ford is the country’s best-selling utility vehicle brand. Utility vehicles sales totaled 45,877 in October, up 38 percent. Year-to-date, Ford utility vehicles total 471,787, up 31 percent.
Explorer is leading the way, with sales up 225 percent versus a year ago and 11,987 vehicles sold. Year-to-date Explorer sales are up 134 percent, with 108,994 vehicles sold. Explorer retail sales have tripled in every market area of the U.S.
Escape sales in October totaled 19,046 vehicles, a 31 percent increase. Year-to-date Escape sales are up 31 percent at 206,896 vehicles – setting a record. This year marks the first time Escape has broke through the 200,000 sales milestone in its 11-year history.
Edge sales totaled 9,161 vehicles in October, down 10 percent. Year-to-date, Edge sales increased 3 percent with 99,940 vehicles sold.
Ford Brand Cars: On the rise through October
Ford brand car sales totaled 576,994 through October – up 18 percent versus the same period a year ago – more than doubling the industry-wide passenger car sales increase.
In October, Fiesta, Focus and Fusion all posted higher retail sales than a year ago, offset by lower fleet deliveries.
In October, Fiesta sales were up 7 percent, with 4,124 vehicles sold. Focus total sales were equal to a year ago, with retail sales particularly strong on the U.S. coasts – almost double year ago levels in California and up almost 50 percent in New York.
Fusion sales were up 4 percent, totaling 18,094 vehicles, another monthly record for Ford’s midsize sedan. Fusion has now set monthly records in 12 of the last 13 months. Year-to-date Fusion sales have increased 15 percent, breaking through the 200,000 vehicle mark for the year and on pace for a record sales year.
Ford Brand Trucks: Up 8 Percent
Ford truck sales totaled 69,068 in October, an 8 percent increase versus year-ago levels. Year-to-date truck sales total 651,837, up 9 percent.
Ford’s F-Series sales totaled 52,511 vehicles, up 7 percent, in October. It is the second month in a row F-Series has topped 50,000 sales. Year-to-date F-Series sales total 468,899 pickups, an 8 percent increase.
“October was important for Ford trucks,” Czubay said. “In addition to helping grow sales 8 percent, the F-150 won the ‘Truck of Texas’ award and Ford won ‘Truck Line of Texas’ for the 12th straight year. We are honored for the Texas Auto Writers Association to validate what our customers have been saying about our fuel-efficient and highly capable trucks.”
Among retail customers, more than 40 percent of F-150 buyers opted for Ford’s highly fuel-efficient EcoBoost engines in October. Coupled with EcoBoost sales on Explorer and Edge and Ford cars, total EcoBoost engine sales topped 15,000 in October.
11-01-11, 11:49 AM
#6
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Gm
DETROIT – General Motors Co. (NYSE: GM) today reported total sales of 186,895 vehicles in October, up 2 percent compared with October 2010. Retail deliveries were up 3 percent compared with the same month a year ago and accounted for 77 percent of GM sales. Deliveries to fleet customers were essentially flat.
“Chevrolet led the way for GM in October driven by the continued success of the Cruze and Equinox,” said Don Johnson, vice president, U.S. Sales Operations. “Chevrolet, Buick, Cadillac and GMC have all performed well this year, which has set the stage for our transition to a higher mix of 2012 model-year vehicles. Combined with the launches of several new fuel-efficient cars, including the Chevrolet Sonic and Buick LaCrosse eAssist, we are very well positioned going forward.”
In October, GM’s year-over-year passenger car sales increased 4 percent, crossover sales decreased 1 percent and sales of trucks, which include full-size pickups, vans and SUVs, increased 2 percent. For the month, 2012 models accounted for 80 percent of passenger car sales and about half of truck and crossover sales.
Highlights for October include double-digit sales increases for the Chevrolet Equinox, Camaro and Express, the Cadillac SRX, the Buick Regal and the GMC Terrain, as well as the continued success of the Chevrolet Cruze.
In addition, Chevrolet dealers delivered more than 1,100 Volts for the vehicle’s best month to date, and GM remains on track to expand Volt availability to 2,600 dealers in all 50 states by the end of the year. The new 40-mpg Chevrolet Sonic also is building momentum, with sales of more than 3,800 units in its second month of launch.
Calendar year to date, all four GM brands have increased their sales compared with the same period a year ago, with Chevrolet, GMC and Buick posting double-digit increases.
11-01-11, 12:16 PM
#7
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Audi
Audi reports best U.S. October sales in its history; tenth record-setting month of 2011
• October sales of 10,225 represent a 25.8% gain from a year earlier
• Sales of Audi TT and Audi A5 experienced 133.7% and 21.5% sales increases respectively
• Sales of Audi Q5 rose 24.3%, marking second-best month for the SUV
Audi today reported record October U.S. sales of 10,225 vehicles, topping the 8,128 vehicles sold in October 2010. With the October 2011 results, the Audi brand has set record U.S. sales every month of this year.
Audi U.S. year-to-date sales increased 16.5% to 95,206. The premium car brand has recorded record sales in 14 out of the past 15 months. The year-to-date sales for 2011 already rank as the second-best year in the U.S. for Audi, only trailing only the record 101,629 sales established in 2010.• Sales of Audi TT and Audi A5 experienced 133.7% and 21.5% sales increases respectively
• Sales of Audi Q5 rose 24.3%, marking second-best month for the SUV
Audi today reported record October U.S. sales of 10,225 vehicles, topping the 8,128 vehicles sold in October 2010. With the October 2011 results, the Audi brand has set record U.S. sales every month of this year.
“As we head into the fourth quarter, it is clear that consumers are eager to drive the superior lineup of Audi vehicles,” said Audi of America President Johan de Nysschen. “Sales continue to reinforce that Audi holds a desirable position within the high-end sector of the premium car market due to our exceptionally engineered vehicles. All signs continue to point toward 2011 winding up as one of the best years for Audi in the U.S. market.”
The favorable Audi performance in October was bolstered by consumer response to the all-new 2012 Audi A6 and the 2012 Audi A7, the brand’s most technologically advanced models to date.
Sales of the Audi A6 – which recently received the Insurance Institute for Highway Safety's Top Safety Pick award – rose 43.9% to 1,186 vehicles compared to October 2010 A6 sales. Demand for the stylish Audi A7, introduced this spring, remained strong with 655 vehicles sold for the month. The all-new A6 and A7 feature Audi’s industry-leading navigation and safety technology, including MMI® Navigation plus with Google Earth™, Audi connect™ with wireless internet access and Night Vision Assistant with thermal imaging.
Audi SUV models constituted a healthy 33.0% of overall Audi sales in October. Year-over-year results for the popular Audi Q5 compact crossover sport-utility vehicle increased 24.3% year-over-year with 2,610 vehicles sold, making October the second-best sales month for the Q5 in company history. Year-to-date sales of 7,474 of the popular Audi Q7 full-size luxury sport-utility vehicle increased 25.4%, when compared to 2010.
October marked another exceptional month for the Audi A8, the band’s flagship sedan. Sales of the A8 climbed 991.4% YOY to 382 vehicles sold, when compared to October 2010.
The Audi A6, A7, A8 and Q7 vehicles – the brand’s entries in the top premium vehicle segments – made up 29.0% of overall sales in October.
The Audi Q7 TDI clean diesel model accounted for 43.0% of the sales mix in the lineup for the month and 43.0% mix for the year. Year-to-date Audi A3 sales increased 4.7%, with 412 vehicles sold in October. As consumers continued to show a preference for efficiency, the Audi A3 TDI clean diesel model accounted for 45.0% of the total A3 sales mix for the month and a 55.0% mix for the year.
The introduction of the Audi TT RS sports car helped boost total Audi TT sales to an increase of 133.7% from a year earlier with 194 vehicles sold in October. Audi TT YTD sales increased 33.4% over 2010 to 1,856 vehicles sold.
October 2011 sales of the Audi A5 were strong, with 1,394 vehicles sold, an increase of 21.5%, when compared to 2010.
Audi Certified Pre-Owned sales of 2,776 vehicles mark the best October on record and the eighth-consecutive record month. Year-to-date sales of 31,165 put Audi on track to deliver one of the best CPO years on record.
For the record-setting month of October 2011, four Audi models recorded YTD sales increases of over 25.0%, including the Audi A8, the Audi Q7, the Audi R8 and the Audi TT. In addition, the Audi southern region experienced strong gains, with October sales up 24.0% to 2,565 vehicles sold, and sales in the Audi western regions increased 29.0% to 2,750 vehicles sold, when compared to October 2010.
Audi sales highlights – October 2011
• New company record set in October with 10,225 vehicles sold, topping the 8,128 vehicles sold in October 2010.
• Audi sales in the U.S. grew 16.5% to 95,206 premium vehicles sold from January 2011 through October 2011.
• Four models within Audi lineup post YTD gains exceeding 25.0%.
Audi A6, A7 and A8 October sales and news notes
• Strong initial sales for the all-new 2012 A6 with 1,186 vehicles sold, an increase of 43.9% over October 2010
• 2012 Audi A7 sustains momentum with 655 vehicles sold.
• Audi A8 sales increase 991.4% YOY to 382 vehicles sold; YTD A8 sales up 564.9% to 4,561 vehicles sold.
Audi A3, Q5 and Q7 October sales and news notes
• Audi A3 sales up 4.7% YTD, with 5,435 sold for the year.
• Audi Q7 sales in October up 25.4% YTD, compared to 2010.
• TDI clean diesel technology represented 43.0% of total Q7 sales for October and 45.0% of total A3 sales for October.
• Sales of Audi Q5 increased 24.3% year-over-year, marking second-best month in company history.
Audi TT October sales and news notes
• Audi TT sales increased 133.7% from the same period last year to 194 vehicles sold in October 2011; YTD sales experience 33.4% increase with 1,856 vehicles sold in 2011 through October.
Audi Certified Pre-Owned sales and news notes
• Audi CPO sales up 15.7% versus 2010.
• YTD sales up 33.0% with 31,165 vehicles sold.
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11-01-11, 12:36 PM
#8
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Bmw
The BMW Group in the U.S. (BMW and MINI combined) reported October sales of 27,288 vehicles, an increase of 17.5% from the 23,222 vehicles sold in the same month a year ago.
Year-to-date, BMW Group sales are up 14.6% to 246,602 in the first ten months of 2011 compared to 215,274 in the same period in 2010.
"Auto sales are probably the best indicator of economic direction and the critical fourth quarter has made a good start fueled by demand and boosted by new models," said Ludwig Willisch, President and CEO, BMW of North America. "The model year changeover is complete, the new 528i and the full 6 Series lineup are available along with the 2012 X3 and X5 so I expect a strong run to the end of the year."
BMW Brand Sales
Sales of BMW brand vehicles increased 13.5% in October for a total of 21,873 compared to 19,272 vehicles sold in October, 2010.
Year-to-date, the BMW brand is up 12.9% on sales of 199,552 January through October compared to 176,736 sold in the first ten months of 2010.
In October, best performing vehicles included the BMW X3 SAV up 2,244% to 2,321 units; the all-new BMW 6 Series, up 762.5% to 414 units and the BMW X5 SAV, up 25.6% to 3,997 units.
BMW Pre-Owned Vehicles
In October, sales of BMW used vehicles (including certified pre-owned and pre-owned) totaled 13,262, a decrease of 4.4% from the 13,867 sold in October 2010.
Year-to-date, BMW used vehicle sales are down 5.5% on volume of 132,686 compared to 140,468 in the first ten months of 2010.
MINI Brand Sales
MINI USA reported sales of 5,415 automobiles in October. The October 2011 sales are up 37.1% from the 3,950 sold in October 2010. The MINI Countryman, on sale since December 2010, had its best month ever in October with 2,012 units.
Year-to-date, MINI sales in the U.S. are up 22.1% on volume of 47,050 compared to 38,538 in the first ten months of 2010.
11-01-11, 12:38 PM
#9
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Mb
October sales for Mercedes-Benz USA have been released showing sales of 24,449 vehicles, an astounding 28.2 percent improvement over October 2010 (19,076) and the company’s highest October volume on record. On a year-to-date basis, the 206,632 vehicles sold represent a 12 percent increase over the 184,431 vehicles sold during the same period last year.
The highest volume performers for the month were the C-Class and E-Class model lines. The all-new 2012 sporty C-Class – gateway to the Mercedes-Benz brand for younger and first-time Mercedes-Benz buyers – led the pack with sales of 7,084, up 87.9 percent from October 2010. The 9th generation E-Class followed with sales of 4,516 and the all-new versatile M-Class, finished third in volume with monthly sales of 4,091. Additionally, sales of the 2012 CLS-Class posted a 192.3 percent increase for the month and sales of the new SLK roadster were up 58.2 percent over October 2010.
Total diesel units sold for October were up 110.9% with sales of 1,930 (vs. 915 units sold in Oct. 2010).
At the high end, the company sold 13 of its supercar — the SLS AMG — bringing its year-to-date sales to 467.
Sales of Sprinter Vans also increased by 104.8% for October with sales of 1,485 – bringing a year-to-date total of 13,937 (up 119.4 %).
Sales of the smart fortwo totaled 327 vehicles for the month (compared to the 367 vehicles sold in October 2010).
Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 5,571 vehicles in October 2011, a decrease of 21.8%. On a year-to-date basis, MBCPO sold 62,929 vehicles, a decrease of 7.6% over the comparable period last year.
11-01-11, 02:09 PM
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Very sad that Lexus is now selling less than half of BMW and even less than Audi.
The new Camry at 22k sold is actually doing quite a bit worse than the last-gen (sold 25k in the same month last year). With all aggressive the "The Toyotas are here" marketing campaign and plenty of inventory being available it's quite alarming how Toyota is the only automaker that's still down for the month.
The new Camry at 22k sold is actually doing quite a bit worse than the last-gen (sold 25k in the same month last year). With all aggressive the "The Toyotas are here" marketing campaign and plenty of inventory being available it's quite alarming how Toyota is the only automaker that's still down for the month.
Last edited by ydooby; 11-01-11 at 02:12 PM.
11-01-11, 02:20 PM
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11-01-11, 02:22 PM
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All is (mostly) good then.
11-01-11, 04:27 PM
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The thing that is hampering Lexus' sales the most is the lack of RX inventory. The RX was the last Lexus to resume full production. Lexus will start showing year-over-year increases once RX sales return to their typical 8k a month levels (which may happen this month).