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Audi to design their models to look different from each other...

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Old 11-30-11, 10:59 AM
  #16  
Alucard
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My benchmark for design language is the early '90s Lexus lineup.

You had the SC, ES, LS, GS (eventually LX and RX too) that all looked different, but still had a Lexus "vibe" that you knew when you see it.
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Old 11-30-11, 11:05 AM
  #17  
RX_330
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E46, E39, E38. Examples of a perfectly executed "one sausage, three lengths" design language. Although they were distinctly BMW and all very similar in all parts of the design. They were still all very distinguishable from one another.

I don't have trouble differentiating the A4, A6, and A8 at all. I just wish the rear ends weren't so bland.
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Old 11-30-11, 02:13 PM
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bitkahuna
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Originally Posted by MPLexus301
Am I the only one who read that and got the impression that their goal is to make each group - sedans/hatches, SUVs and sports - cars more differentiated from the other groups?
that's how i read it too. i also don't have a problem with it.

If so, I don't think that's the problem. I haven't recently mistaken an R8 for a Q5, but perhaps some people have...?
haha... perhaps the issue is to not use the same kind of headlight detailing on the 3 groups for example, because it doesn't make sense.

They need to be focusing on differentiation within those groups.
i'm not sure i agree.
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Old 12-08-11, 12:02 AM
  #19  
LexFather
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Dear 1SICKLEX,

You were right, we are working on it, no one can tell the difference in an Audi sedan the last 30 years. Thanks, you usually are right with things.

Sincerely,

Your buds at Audi
 
Old 12-08-11, 04:12 AM
  #20  
Ice350
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Originally Posted by 1SICKLEX
Dear 1SICKLEX,

You were right, we are working on it, no one can tell the difference in an Audi sedan the last 30 years. Thanks, you usually are right with things.

Sincerely,

Your buds at Audi
This is the Mike we all grew to love. Where have you been?

I can't stand homogenous styling. I want to see different headlights, grills and bumpers with the different models. Currently, you can't tell which Audi it is until the thing is right next to you. That takes some of the emotion out of choosing a car. Why buy an A8 when the A6 looks the same, has plenty of room and power. Buying the top model used to mean something....but it will mean less if they all look the same.

Pay attention Lexus!
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Old 12-08-11, 10:50 PM
  #21  
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Originally Posted by Ice350
This is the Mike we all grew to love. Where have you been?
!
Hahaha, thanks Reggie.. Things have changed...all for the better
 
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