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Scion puts bikini models and donuts in iQ to spin up some sales

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Old 04-04-12, 10:19 PM
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Hoovey689
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Default Scion puts bikini models and donuts in iQ to spin up some sales

Scion puts bikini models and donuts in iQ to spin up some sales



We're speechless.

Well, maybe not... but, at the very least, we're surprised by Scion's latest marketing campaign for its iQ minicar. There are a lot of reasons to be interested in the iQ – its small size makes for easy parking, it's not terribly expensive and it's nicely fuel efficient – but its ability to do donuts with four full-size occupants isn't one of them.

Not just four occupants. How about four bikini models? Not your style? There's four dudes, four bikers and four police officers, too, each in their own video. They're all eating donuts and drinking milk while being driven around in backward smoky burnouts and reverse donuts.

And suddenly, we're leaning toward speechless yet again.

All four videos and source:
http://www.autoblog.com/2012/04/04/s...up-some-sales/
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Old 04-04-12, 10:28 PM
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PhilipMSPT
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I like babes and donuts...
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Old 04-04-12, 11:06 PM
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Looks like sales of that smart wanna be is pretty bad so they are getting desperate.
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Old 04-05-12, 12:19 AM
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I8ABMR
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Im not feeling it.
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Old 04-05-12, 12:34 AM
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wow... horrible, all i can say about it
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Old 04-05-12, 04:43 AM
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spwolf
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Originally Posted by PhilipMSPT
I like babes and donuts...
it is best commercial... ever.

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Old 04-05-12, 04:45 AM
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Originally Posted by Stormwind
Looks like sales of that smart wanna be is pretty bad so they are getting desperate.
history lesson 101: smart was designed after Japanese Kei cars that first appeared in 1949.
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Old 04-05-12, 09:00 AM
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Well, it was different that is for sure
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Old 04-05-12, 09:49 AM
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i thought it was great! you guys did see there's 4 or so versions of it, with cops, dudes, etc.? thought the first should be '***** and donuts' though.
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Old 04-05-12, 11:26 AM
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I watched all 4 version and they are all pretty funny.
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Old 04-05-12, 12:19 PM
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*****= Best marketing ever.
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Old 04-05-12, 01:13 PM
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speechless is right....how are you gonna get the milk off the carpet and upholstery? that car is gonna stink if it sits under the sun for any length of time...
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Old 04-05-12, 01:23 PM
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Originally Posted by Stormforge
speechless is right....how are you gonna get the milk off the carpet and upholstery? that car is gonna stink if it sits under the sun for any length of time...
DISCOUNT!!

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Old 04-05-12, 02:37 PM
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Originally Posted by spwolf
history lesson 101: smart was designed after Japanese Kei cars that first appeared in 1949.
Smart is car with it's own identity not a me-too wanna be.

And let's get me started with History because Karl Benz INVENTED the audomobile back in 1886. (When Mr Toyota was still just a sperm swimming around in his fathers testys.)
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Old 04-05-12, 03:13 PM
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Originally Posted by Stormforge
how are you gonna get the milk off the carpet and upholstery?
Ummm...

That wasn't milk...



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