Lamborghini trademarks Huracán
04-27-12 | 05:22 PM
#1
Lamborghini trademarks Huracán
Didn't want to put this thread into the Lamborghini Urus thread due to no confirmation that the Huracán name is replacing Urus
Lamborghini is on a bit of a naming spree. Back in April, it was revealed that the Italian automaker (and hopeful SUV maker, too...) put its legal stamp on the names Urus and Deimos, the first of which, as you're likely aware by now, is the moniker adopted for the concept version of its future sport utility vehicle.
Deimos, on the other hand, has yet to grace any bullish Italian supercars, at least none shown to the public, so we're curious to see where that ends up. Muddying waters even further is a report from Car and Driver that Lamborghini has also recently trademarked the name Huracán.
Huracán, in case you hadn't made the connection yourselves, is the Spanish word for hurricane, but it's also the name of a Mayan god of fire, wind and storms, according to C&D. That dovetails nicely with Deimos, which was the name of a terrifying mythological Greek god.
What either of these as-yet unused names has to do with Spanish bulls or matadors (if anything), we have no idea. We also can't say with any certainty what future Lambos, concept or production, will be graced by these names. But we certainly look forward to finding out.
http://www.autoblog.com/2012/04/27/l...marks-huracan/
Lamborghini trademarks Huracán
Lamborghini is on a bit of a naming spree. Back in April, it was revealed that the Italian automaker (and hopeful SUV maker, too...) put its legal stamp on the names Urus and Deimos, the first of which, as you're likely aware by now, is the moniker adopted for the concept version of its future sport utility vehicle.
Deimos, on the other hand, has yet to grace any bullish Italian supercars, at least none shown to the public, so we're curious to see where that ends up. Muddying waters even further is a report from Car and Driver that Lamborghini has also recently trademarked the name Huracán.
Huracán, in case you hadn't made the connection yourselves, is the Spanish word for hurricane, but it's also the name of a Mayan god of fire, wind and storms, according to C&D. That dovetails nicely with Deimos, which was the name of a terrifying mythological Greek god.
What either of these as-yet unused names has to do with Spanish bulls or matadors (if anything), we have no idea. We also can't say with any certainty what future Lambos, concept or production, will be graced by these names. But we certainly look forward to finding out.
http://www.autoblog.com/2012/04/27/l...marks-huracan/
04-28-12 | 07:45 AM
#6
Out of Warranty
Joined: Aug 2001
Posts: 14,926
Likes: 12
From: Houston, Republic of Texas
Lamborghini seems to be attempting to throw copyrights around like chicken feed. First Phobos and Deimos, for which the citizens of Mars will probably want to reclaim the names of their moons, once they manage to crawl out of the permafrost, and now Huracán, for which many of us on the Gulf Coast have gained a new respect in the past few years. Wonder how a "Katrina", or "Ike" package would do as for high flotation or bigger blower options?
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