Stormwind

New optional equpiment from Mercedes Benz.

I gotta say this is pretty cool.

rkyat

I kinda like. it's subtle.

natnut

Wow.Talk about the epitome of poseurishness.

Now one can literally buy a car for the badge AND show it off.

ydooby

Ah.. the last piece we need to complete the Christmas tree lights has finally arrived.

RXSF

Don't like it at all. It's a bit on the nose

mrraider

I was going to say. This ****** belongs on an Audi. I must own the last car with regular DRLs left on the planet.

PhilipMSPT

iTrader: (5)

Hyundai will surely be the first one to offer it after Mercedes...

Aron9000

Have to see it in person before passing judgement, you know it'll look nothing like that video in person.

Wish Cadillac still offered the illuminated crest. Yes, you could get an illuminated crest "opera lamp" on an early 90's FWD Fleetwood. It looked sick at night.

RXSF

there was a member here who added a blue glow on his prius for the toyota symbol. Actually that looked pretty cool

anthrax144

You do realize that is why many people buy their cars anyhow - to show off their "status"? Why else would you pay $10-15k more for a BMW when you could get a similarly equipped Lexus?

Getrag

Oh boy.

This trend will blow up just like the LED DRL's.

Kira X

iTrader: (24)

It looks cool to me. The video made it seem epic. I'd love to stick one of these emblems on a W140 or W220 S Class.

BNR34

iTrader: (1)

I like it!

You know what this means, 3 years from now, all car's emblem will be illuminated. Just like LED DRL, now everyone have them.

mrraider

Call me when you have several color options available.

xsh0tya

When they ask you why? You just have to ask why not?