July 2014 Sales Thread
#61
Well a business believes in targets. I don't see anyone in the sales thread saying how other SUVs suck because they don't sell 10k units like a RX. The goal posts move for the GS.
Do you realize Mercedes and BMW are at WAR for the sales title? They are doing whatever it takes to win. The E class and 5 series are like the RX, the 500 lbs gorilla. No one is coming close. The e also includes coupe sales.
Next summer the *****ing will be the GS F doesn't make 700hp and the GS 200t is late and dumb.
Do you realize Mercedes and BMW are at WAR for the sales title? They are doing whatever it takes to win. The E class and 5 series are like the RX, the 500 lbs gorilla. No one is coming close. The e also includes coupe sales.
Next summer the *****ing will be the GS F doesn't make 700hp and the GS 200t is late and dumb.
No I'm suggesting a drive to reach a sensible target not a conservative one. 2500-3000 a month consistently would do nicely for the GS.
To do that the car needs a styling makeover, a larger back seat, and new engines.
#62
Pathetic. No need for them to advertise for the upcoming hybrid, they would only be wasting their money. They should just do a limited run for whatever number they've already built, then carry that tech over to the TLX for MY2016. If the Lexus GS hybrid only sells 10-15 units per month, what would an RLX hybrid sell? 2-3 per month? The RLX should be discontinued. There is no longer any demand for this model.
Acura made a huge mistake not giving the RLX SH-AWD or at least offering it as a option, they should have waited to release the RLX if it was not ready for the RLX.
#63
I think the RLX hybrid will be moderately successful, the GS hybrid has no real performance advantage over the GS350 and it is priced too high for any fuel savings. The RLX hybrid has a huge performance/hp advantage over the fwd RLX and is a car that will be reviewed much better and will create some buzz. The hybrid is the car Acura should have led with, it has the most advanced hybrid system available.
Acura made a huge mistake not giving the RLX SH-AWD or at least offering it as a option, they should have waited to release the RLX if it was not ready for the RLX.
Acura made a huge mistake not giving the RLX SH-AWD or at least offering it as a option, they should have waited to release the RLX if it was not ready for the RLX.
#64
Did I say the GS should match 5er and E-class sales? The ES alone will ensure that will never happen.
No I'm suggesting a drive to reach a sensible target not a conservative one. 2500-3000 a month consistently would do nicely for the GS.
To do that the car needs a styling makeover, a larger back seat, and new engines.
No I'm suggesting a drive to reach a sensible target not a conservative one. 2500-3000 a month consistently would do nicely for the GS.
To do that the car needs a styling makeover, a larger back seat, and new engines.
There is no sensible or conservative target, that reasoning is silly. They hit what they design. I think they are happy with GS being half of ES sales and triple of LS sales, especially since worldwide, it is pretty expensive vehicle with over 20% of sales being GS450h.
We should be thankful for ES being what it is, because it allows for GS to be what it is.
#65
Pathetic. No need for them to advertise for the upcoming hybrid, they would only be wasting their money. They should just do a limited run for whatever number they've already built, then carry that tech over to the TLX for MY2016. If the Lexus GS hybrid only sells 10-15 units per month, what would an RLX hybrid sell? 2-3 per month? The RLX should be discontinued. There is no longer any demand for this model.
RLX hybrid will be a limited run All those cars that were supposed to come in spring are already somewhere on the US soil waiting for a "fix". So by the time they arrive to the dealers somewhere around fall or winter of 2014 they will still carry 2014MY nomenclature. Major f'up!
But RLX-SH will be priced with minimal difference compared to regular RLX which will push dealers to heavily discount gasoline models or they will simply not order them anymore. I expect RLX-SH in 2015 to lead the sales in RLX lineup. Even right now you can get RLX with $10,000 discount which makes it a perfect alternative to ES.
#66
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The RLX never had a buzz and never will, it hasn't for 3 generations. If Lexus, BMW, Porsche cannot sell hybrids I'm not sure what made Acura think an Accord based RLX at 70k was a smart move. They should have put that investment somewhere else.
The RLX hybrid was to be sold in December, 2013 it got pushed to spring and now it seems there is something wrong with the car since they are built but not being sold. Funny for anyone to call it the best, its not sold, its unproven, something is CLEARLY wrong with it.
Acura can't even sell a 50k RLX witht 10k discounts, did they really think a 70k one was a good decision? For what a minimal gain in power and MPG? Again they sold barely 200 cars with 10k discounts on a vehicle a year old.
And also btw, it seems it will be even more limited in production than the GS. We are talking 250 or so cars, like one a dealer. So anyone expecting some incredible sales leap clearly has no idea what is going on.
The RLX hybrid was to be sold in December, 2013 it got pushed to spring and now it seems there is something wrong with the car since they are built but not being sold. Funny for anyone to call it the best, its not sold, its unproven, something is CLEARLY wrong with it.
Acura can't even sell a 50k RLX witht 10k discounts, did they really think a 70k one was a good decision? For what a minimal gain in power and MPG? Again they sold barely 200 cars with 10k discounts on a vehicle a year old.
And also btw, it seems it will be even more limited in production than the GS. We are talking 250 or so cars, like one a dealer. So anyone expecting some incredible sales leap clearly has no idea what is going on.
#67
Agreed. If the RLX was going to sell for less than the regular RLX, I'd say it has a chance. Being priced at $70k loaded means it's dead in the water. If I wanted a hybrid AWD midsize sedan, why would I buy a RLX hybrid at $70k loaded when I can buy a loaded Q50 hybrid AWD for $55k?
#68
#69
I think at this point, Acura needs to do what Infiniti has done: drop the flagship and focus on strengthening the core of the lineup. You can always bring a flagship back later on... at this point, the RL(X) is doing more damage to the brand than good. Bad press, low sales, frustrating dealers, etc.
ILX is really a trash car. I don't say that very often, but for what you get and what it is, that car is garbage. They need new ILX (new design, optional SH-AWD, amazing interior), a standout TLX, a strong refresh for the RDX, very strong NSX introduction, etc. RLX is just a lost cause at this point.
As much as I hate to say it, the NSX is about the last thing Acura should be doing right now, IMO. They have much bigger problems than a lack of a halo sports car.
ILX is really a trash car. I don't say that very often, but for what you get and what it is, that car is garbage. They need new ILX (new design, optional SH-AWD, amazing interior), a standout TLX, a strong refresh for the RDX, very strong NSX introduction, etc. RLX is just a lost cause at this point.
As much as I hate to say it, the NSX is about the last thing Acura should be doing right now, IMO. They have much bigger problems than a lack of a halo sports car.
#71
And that sums up perfectly the relationship of the GS to the ES : both design-wise and sales-wise.
#72
Not saying I am a fan of the RLX or happy with the way it is now but I see some potential with the hybrid and offering SH-AWD along with some styling tweaks.
The best way to boost sales for the RLX in the immediate future is offer SH-AWD or make it standard, do a MMC to give it more aggressive styling to go along with the hybrid but they really should give it its own platform.
#73
GSh dismal sales are reflection of benefits/$$$ ratio. Car is still priced with a $10,000 difference like it was seven years ago in previous generation which is unheard of. You would think that technology adoption would make it cheaper. They made a switch from "performance" to fuel savings which was a right call but not for the price difference. Im just saying this cause GSh is the best car in Lexus lineup yet its so out of reach of many potential owners. GSh needs to be priced like ESh and not like LSh
RLX hybrid will be a limited run All those cars that were supposed to come in spring are already somewhere on the US soil waiting for a "fix". So by the time they arrive to the dealers somewhere around fall or winter of 2014 they will still carry 2014MY nomenclature. Major f'up!
It's really going to be interesting to see how low sales numbers for the RLX will be by December. This car is doing worse than the ZDX did and that was a major flop. And we all know what eventually happened to the ZDX. This could indeed very well be the last generation of the "Legend". Sad, but true.
But RLX-SH will be priced with minimal difference compared to regular RLX which will push dealers to heavily discount gasoline models or they will simply not order them anymore. I expect RLX-SH in 2015 to lead the sales in RLX lineup. Even right now you can get RLX with $10,000 discount which makes it a perfect alternative to ES.
You're being very optimistic
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