Cadillac XT4
03-02-18 | 10:50 AM
#2
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From: Virginia/D.C. suburbs
Hip-Hop music, IMO, is not going to sell Cadillacs. The scene showing the hands-free driving on the freeway MIGHT sell them, in some circumstances....people nowadays will do just about anything rather than actually pay attention to the road LOL. 
03-02-18 | 11:35 AM
#3
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From: Virginia
and Bruno Mars, the recording artist in the XT4 clip, is absolutely part of the target demographic that the XT4 is going after.
Last edited by pbm317; 03-02-18 at 11:39 AM.
03-02-18 | 12:39 PM
#4
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From: ON/NY
Agreed. It’s a good ad. Like what I see. Hopefully it will be a sold vehicle and let’s hope it’s made in the USA.
03-02-18 | 01:03 PM
#6
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03-02-18 | 02:58 PM
#8
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I suggest this for Cadillac -- much more wholesome.
03-02-18 | 03:09 PM
#9
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From: Virginia/D.C. suburbs
03-02-18 | 03:15 PM
#10
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From: Virginia/D.C. suburbs
03-02-18 | 03:19 PM
#11
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Yeah, she was one classy lady. 
Also, don't forget.....when she was singing and acting at her peak, Cadillacs weren't looked on as Grandpa/Grandma vehicles. Elvis Presley not only regularly drove them, but bought them for his friends and relatives. So did Hank Williams, the dean of country music. He passed away in the back seat of a Caddy...on his way to give a concert in Cincinnati.
Also, don't forget.....when she was singing and acting at her peak, Cadillacs weren't looked on as Grandpa/Grandma vehicles. Elvis Presley not only regularly drove them, but bought them for his friends and relatives. So did Hank Williams, the dean of country music. He passed away in the back seat of a Caddy...on his way to give a concert in Cincinnati.
03-02-18 | 03:37 PM
#13
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From: Virginia/D.C. suburbs
Well, Cadillac actually did so for several years. Lincoln is also doing so.....except that now, instead of the actual gift card, they donate, in your name, $75 to a charity of your (limited) choice. But, to be honest, I think the new Navigator is impressive enough to sell on its own merits.....it won't need any incentives.
And don't laugh.....here in the VA suburbs, we get a Clipper-envelope full of coupons for local restaurants each month...some of them quite classy and upscale.
03-02-18 | 07:20 PM
#15
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From: Canada
That may prove to be popular. Who knows? It could mean the end of GM though...