Would a Lexus Pickup Make Sense for the U.S.?
#46
As his counsel, let me clarify--yes, the Lexus pickup would be purchased for Jill, if Lexus were to make scale models. What was omitted was that it would be 1:18 or 1:43, depending on which were readily available within 60 days of the launch. In the event that pigs began to fly, a real vehicle would then be purchased.
#47
As his counsel, let me clarify--yes, the Lexus pickup would be purchased for Jill, if Lexus were to make scale models. What was omitted was that it would be 1:18 or 1:43, depending on which were readily available within 60 days of the launch. In the event that pigs began to fly, a real vehicle would then be purchased.
#48
It costs a manufacturer a lot to make those sorts of changes. You need a whole front clip, you need a whole new interior, dashboard, seats, trim, displays, you need new wheels, new paint colors and exterior trim. You need to design all of that, test it, implement it and manufacture it. The LX is sold all over the world, not just 5-10k units in the US. They sell a ton of them in the Middle East.
#49
As his counsel, let me clarify--yes, the Lexus pickup would be purchased for Jill, if Lexus were to make scale models. What was omitted was that it would be 1:18 or 1:43, depending on which were readily available within 60 days of the launch. In the event that pigs began to fly, a real vehicle would then be purchased.
#50
Seeing that Lexus has never done it they clearly agree with me so its a moot point.
#52
#53
If Lexus thought they could make money from it and it was a worthwhile segment to explore, they would do it. They sat and watched Cadillac and Lincoln do it, and fail, and didnt make any move to try and complete.
Contrast that to the idea of making a luxury SUV which Lexus jumped all over, and a luxury crossover which they jumped all over.
This making a luxury truck is not a new concept, its been tried several times...hell Lincoln tried it TWICE with the Blackwood and then more recently the Mark LT and failed both times, and with both trucks they had the underpinnings of the best selling truck in America to build off of. Lexus has entertained this concept I'm sure and has rejected it.
Contrast that to the idea of making a luxury SUV which Lexus jumped all over, and a luxury crossover which they jumped all over.
This making a luxury truck is not a new concept, its been tried several times...hell Lincoln tried it TWICE with the Blackwood and then more recently the Mark LT and failed both times, and with both trucks they had the underpinnings of the best selling truck in America to build off of. Lexus has entertained this concept I'm sure and has rejected it.
#54
As you point out, the luxury pickup truck segment crashed and burned in the 'oughts. Cadillac or Lincoln won't be trying again, even though they could base their models on the #1 and #2 bestselling vehicles in the US. No way Toyota would waste that kind of money.
Last edited by geko29; 08-22-18 at 12:08 PM.
#55
If Lexus thought they could make money from it and it was a worthwhile segment to explore, they would do it. They sat and watched Cadillac and Lincoln do it, and fail, and didnt make any move to try and complete.
Contrast that to the idea of making a luxury SUV which Lexus jumped all over, and a luxury crossover which they jumped all over.
This making a luxury truck is not a new concept, its been tried several times...hell Lincoln tried it TWICE with the Blackwood and then more recently the Mark LT and failed both times, and with both trucks they had the underpinnings of the best selling truck in America to build off of. Lexus has entertained this concept I'm sure and has rejected it.
Contrast that to the idea of making a luxury SUV which Lexus jumped all over, and a luxury crossover which they jumped all over.
This making a luxury truck is not a new concept, its been tried several times...hell Lincoln tried it TWICE with the Blackwood and then more recently the Mark LT and failed both times, and with both trucks they had the underpinnings of the best selling truck in America to build off of. Lexus has entertained this concept I'm sure and has rejected it.
#56
I did not test-drive, but looked at the Lincoln Mark LT (when it was available in stock...as very few were ordered or sold). It probably did not sell because it was simply too much of a rebadged Ford F-150. To put a Lincoln nameplate on that truck was an insult to one's intelligence.
#57
This is something I dislike, but it is the market. Lexus is so LATE to this party. Lexus needs to wake up with this AND and produce a beautiful LS station wagon! Sure, the wagons are "dead" but not in the high end. If anyone from Lexus reads this.. there are buyers and it's a setment that is beginning to come alive in the upper end again. But, please, save the brutal [ugly to me] look for the pick up truck and make the LS wagon a beauty, OK?
#60
It appears there is flickering interest in luxury wagons but still low volume. The future of some wagons are questionable. Personally I hope as the CUV market matures and buyers start looking for attractive versatile alternatives that luxury wagons catch on again in the U.S.