Cadillac dealers are jumping ship rather than upgrade for EV sales, report says
#61
I said 10 years from now ICE engines will be the niche, not that you wouldn't be able to get them. Like I said, when you have rapid charging and ubiquitous charging (meaning you can charge as conveniently as you can refuel) then it wont matter if people can or can't charge at home. They just quick charge like they get gas.
As battery technology improves and gets cheaper, you will see trucking companies adopt it sure. its all about whats cheaper for them, when that becomes cheaper thats what they will use. 10 years from now I think you will find on long hauls, trucks largely drive themselves.
The tech isnt there yet, but 10 years is an eternity when it comes to tech. We can't even imagine what will be possible 10 years from now. Remember we've only had an iPhone for 13 years. 14 years ago the iPhone didnt exist.
Yep, Mercedes has said that the ICE engines they have in development now will be the last ICE engines they will design and develop. Moving entirely to EV. Its happening. Nothing to be depressed about, EVs are awesome. Go drive a Tesla, it is awesome. There is zero reason to want an ICE car for daily transport if you can overcome these issues. Look at the Porsche Taycan. Awesome.
As battery technology improves and gets cheaper, you will see trucking companies adopt it sure. its all about whats cheaper for them, when that becomes cheaper thats what they will use. 10 years from now I think you will find on long hauls, trucks largely drive themselves.
The tech isnt there yet, but 10 years is an eternity when it comes to tech. We can't even imagine what will be possible 10 years from now. Remember we've only had an iPhone for 13 years. 14 years ago the iPhone didnt exist.
Yep, Mercedes has said that the ICE engines they have in development now will be the last ICE engines they will design and develop. Moving entirely to EV. Its happening. Nothing to be depressed about, EVs are awesome. Go drive a Tesla, it is awesome. There is zero reason to want an ICE car for daily transport if you can overcome these issues. Look at the Porsche Taycan. Awesome.
#62
There's a huge difference between the adaption of a hand-held technology that only costs a few hundred dollars vs. something that costs tens of $1000s, and relies on others to make that tech more viable for the user. For EVs to become mainstream, the govt will need to give out incentives to owners of shopping centers, apartment buildings and offices to invest to retrofit their properties to add charging stations. Not just a handful per property, but dozens. That costs a lot of $$; it's not like just adding wifi at the mall. Private property owners won't shell out that investment without incentives unless they see that they will lose customers/tenants/revenue without it, which means that customer demand for EVs must be high. Which is less likely to take off without a large network of charging stations.
Not to get too deeply into politics here, but government regulations don't always take customer demand (or lack of demand) into consideration. Businesses are often forced to do (or not do) things that customers don't always agree with. The only way around it may be to elect different officials...or judges.
#63
Not to get too deeply into politics here, but government regulations don't always take customer demand (or lack of demand) into consideration. Businesses are often forced to do (or not do) things that customers don't always agree with. The only way around it may be to elect different officials...or judges.
#64
I've linked this article before because I think it does a good job of putting it into perspective. The gist of the article is that we WILL make the change to electric, but not nearly as fast as many think. Below is a link and some snippets of my choosing. I recommend reading the entire article.
https://www.caranddriver.com/feature...vs-are-coming/
GM CEO Mary Barra promises the company's planned "all-electric future" will see it moving 1 million EVs a year in the U.S. and China by mid-decade. That's a lofty goal considering it moves only 112,000 now, but the GM-affiliated Wuling Hongguang Mini EV topped 15,000 sales in August, becoming China's most popular EV. So things are looking up.
Back in the U.S., though, it's hard to see this EV reckoning as a smart gamble. AutoPacific projects that the EV market share in this country will triple by 2025, to 4.9 percent and 800,000 sales. That may sound like a lot until you consider that Ford sells about 900,000 F-series trucks in a good year. George Peterson, AutoPacific's president, cited one reason for this low predicted growth: In the company's regular new-vehicle satisfaction surveys of 70,000 car owners, no more than 5 percent of respondents said they'd currently consider buying an EV.
Back in the U.S., though, it's hard to see this EV reckoning as a smart gamble. AutoPacific projects that the EV market share in this country will triple by 2025, to 4.9 percent and 800,000 sales. That may sound like a lot until you consider that Ford sells about 900,000 F-series trucks in a good year. George Peterson, AutoPacific's president, cited one reason for this low predicted growth: In the company's regular new-vehicle satisfaction surveys of 70,000 car owners, no more than 5 percent of respondents said they'd currently consider buying an EV.
Advances such as GM's upcoming Ultium battery cells spark chipper reports on impending price parity between EVs and internal-combustion models, but the $37,495 base price of a 2020 Bolt suggests we're not there yet. That's about 15 grand more than a comparable gas-burning economy car.
Then there's the problem of baggage. Brands like Buick and Cadillac—the Magnavox and Westinghouse of the premium-automobile world—can barely sell conventional cars to Americans. Now Cadillac is expected to hustle Lyriq SUVs and electric Escalades? That's a big ask from the brand that brought you the ELR. The situation is dire enough that Wall Street analysts have even suggested that GM change its corporate name to Ultium or spin off its EV business.
Then there's the problem of baggage. Brands like Buick and Cadillac—the Magnavox and Westinghouse of the premium-automobile world—can barely sell conventional cars to Americans. Now Cadillac is expected to hustle Lyriq SUVs and electric Escalades? That's a big ask from the brand that brought you the ELR. The situation is dire enough that Wall Street analysts have even suggested that GM change its corporate name to Ultium or spin off its EV business.
What's more, gasoline isn't going away anytime soon. IHS Markit expects that in 2030, 87 percent of new cars will still feature some form of internal-combustion engine. Stephanie Brinley, a senior auto analyst at IHS Markit, said automakers are playing a long game. Consistency in the form of competitive models and coherent strategy can be as important as initial sales. "It's a struggle in the beginning to get consumers to think about cars differently," she says. "It's not so important to sell 100,000 units out of the gate but to build the business."
That building process will get easier with time and innovation. In 2017, analysts estimated that GM lost about $7000 on every new Bolt sold that year. But by partnering with LG Chem, GM says Ultium battery-cell prices will drop below $100 per kilowatt-hour and allow the company to earn a profit on electric vehicles in the future.
That building process will get easier with time and innovation. In 2017, analysts estimated that GM lost about $7000 on every new Bolt sold that year. But by partnering with LG Chem, GM says Ultium battery-cell prices will drop below $100 per kilowatt-hour and allow the company to earn a profit on electric vehicles in the future.
#65
There's a huge difference between the adaption of a hand-held technology that only costs a few hundred dollars vs. something that costs tens of $1000s, and relies on others to make that tech more viable for the user. For EVs to become mainstream, the govt will need to give out incentives to owners of shopping centers, apartment buildings and offices to invest to retrofit their properties to add charging stations. Not just a handful per property, but dozens. That costs a lot of $$; it's not like just adding wifi at the mall. Private property owners won't shell out that investment without incentives unless they see that they will lose customers/tenants/revenue without it, which means that customer demand for EVs must be high. Which is less likely to take off without a large network of charging stations.
When charging is really quick, you also don't need as many chargers because they turn over much faster.
#66
EV adoption rates will increase once incentives actually make sense across each state. Then it would be up to gov policy to enforce some sort sales ban on combustion motors. Once they reach 50%, incentives will fall back, prices will normalize. What that new normal will be is anybodys guess.
#67
I get a bit confused by these EV vs gasoline power discussions some times. Electricity doesn't just fall from the sky (well in large usable quantities anyway). So fuel is usually burned to produce electricity. And worldwide, that fuel is predominantly coal, followed by some type of petroleum product. So please explain how we're cleaning everything up by switching to EVs?
#69
Speaking from Iowa at least there were more Cadillac dealers in the 80s. Smaller towns had dealers that sold and serviced Cadillac and now it's more of the bigger communities only. Not sure that is any different than other brands but it's all changed over the years.
#70
EV tech is the now, not the future. GM is 10+ years behind on innovation. However, I don’t think it’s smart for them to thin the network- they penetrate well in rural, geographically diverse areas and have the most market share there. Lincoln, who I do national marketing work for, is very similar. It’s also an older demographic. They really can’t parallel Lexus or MB, and trying to do that is unproductive.
All of that said, I think it was a great move for the dealers to take the buyout, since they’re probably multi-line stores anyway for which Cadillac sales account for <20% of new sales.
All of that said, I think it was a great move for the dealers to take the buyout, since they’re probably multi-line stores anyway for which Cadillac sales account for <20% of new sales.
#71
#72
A lot of interesting discussion. The luxury market is clearly moving the most quickly to EV, and I'd say mostly in response to Tesla and emissions requirements. Whether or not they are true luxury vehicles, people with the money to buy Teslas are choosing them over traditional vehicles at a high enough rate that other luxury makers cannot ignore it. I live in the northeast in an upper middle class neighborhood. I'd estimate 10% of homes in my development have a Tesla now, including my wife's which replaced a Lexus. For multi-vehicle households that can garage charge it is very appealing because an EV commuter car has so many benefits over ICE. From a regulation perspective it is an uphill battle to maintain performance in an ICE while meeting ever stricter emissions standards. If you don't diversify you run the risk of being shut out of markets that choose to incentivize EVs. Markets like Norway are already moving quickly to electric, and given the unpredictable nature of political sentiment another Norway could emerge at any time. China is clearly focused on reducing emissions in the long and short term, and no maker can afford to become marginalized there.
All that said, I would have probably taken the buyout if I was a Caddy dealer here in the northeast. To me, the brand lacks direction. I would worry that a big push to EVs will lose steam as sales fall short, and investment is never recouped.
All that said, I would have probably taken the buyout if I was a Caddy dealer here in the northeast. To me, the brand lacks direction. I would worry that a big push to EVs will lose steam as sales fall short, and investment is never recouped.
#73
And because Tesla makes next to no profit....they can’t pay for the engineering, development and factory costs to redesign and retool a factory for a new S
Its not possible for the whole industry to just change so quick.....comes down to profits. I am sure Toyota makes more margin on their UXe or CHRe than anyone else.....Taycan must be very very high.
Its not possible for the whole industry to just change so quick.....comes down to profits. I am sure Toyota makes more margin on their UXe or CHRe than anyone else.....Taycan must be very very high.
#74
We ended up leasing a Hyundai Ioniq EV. With rebates from the state of California as well as Federal rebates, it came out to $190 a month for a 36 month lease. Electricity costs me .04 a mile, or $1.33 a gallon equivalent. It has a 178 mile range, and with over 40,000 chargers in the Bay Area (including my wife's work), a charger is never more than 5 minutes away in an extreme emergency. By parking our van and only using it for long trips, we are in positive territory from a monetary standpoint. And having to never go to another gas station is such a plus.
Right now EV's are more a utility. But once they become more adopted by the public and battery efficiency and range is increased, their prices will come down. As an owner of an IS350 and lover of NA engines, I will say that those who criticize them have mostly never driven one. A lot of EV owners would tell me that once you drive one you can't go back, I now know what they mean. They drive amazing. Today's modern EV motor is smooth, quiet and the torque is instant. At 70 to 80 miles an hour, you feel like your drifting. It's almost eerie.
I love gasoline engines and have loved them all my life, but once EV's get cheaper, battery technology gets better (and it will), I will have one as my primary car and my Lexus as a weekend car