VW may rebrand its US arm as 'Voltswagen'
#61
Lexus Test Driver
Their brands all run separate operations in US and other parts of the world.
VW does not tell Lambo, Bugatti, Porsche how to run their business, dealers etc.
Again they are managed completely different from the Toyota/Lexus model.
#62
Lexus Fanatic
#63
Lexus Test Driver
You must know Porsche actually controls majority of voting rights in VW Group? 🤷♂️
Lexus is a wholly owned subsidiary of Toyota Motor Company. They have Zero control over what Toyota allows them to do.
There is a famous scene in Ford v Ferrari movie. Ford makes proposal to buy Ferrari. Enzo Ferrari asks Ford if we want to go to 24 Hours of LeMans and Ford says no - what will happen? Ford says our decision is final. Ferrari went to Fiat and obviously retained all control of its operations.
Last edited by RNM GS3; 04-03-21 at 11:30 AM.
#64
Lexus Fanatic
Volkswagen is a car brand, but the company that owns both Volkswagen and Porsche (and all the other brands) is called Volkswagen AG. The point is that all of these individual brands are not out there operating on their own as if they are independent companies. Volkswagen AG absolutely has a say in what happens at every one of those brands.
Lexus is a wholly owned subsidiary of Toyota Motor Company. They have Zero control over what Toyota allows them to do.
And Lexus operations are indeed separate from Toyota, have been since around 2010. Obviously the relationship is different than Porsche to Volkswagen, nobody is saying it isn't.
Last edited by SW17LS; 04-03-21 at 11:49 AM.
#65
Lexus Fanatic
Volkswagen Group of America, Inc. is a wholly owned subsidiary of Volkswagen AG, one of the world’s leading automobile manufacturers and the largest carmaker in Europe. It operates a manufacturing plant in Chattanooga, Tennessee and houses the U.S. operations of a worldwide family of distinguished and exciting brands including Audi, Bentley, Bugatti, Lamborghini and Volkswagen, as well as VW Credit, Inc.
Just like Toyota USA runs Lexus USA in the United States.
Last edited by Toys4RJill; 04-03-21 at 12:02 PM.
#66
Lexus Fanatic
#67
Lexus Fanatic
#68
Lexus Fanatic
VW USA has input of what they would like to see sent to North America. But the engineering, chassis etc is mostly approved out of Germany.
I believe most of the US VW stuff were designed for North America in mind. Atlas, Jetta and the Passat are most made and marketed just for the USA. Just like Sequoia and Tacoma and Tundra....that is the weak part of VW and somewhat the same for the USA designed Toyota’s.
Last edited by Toys4RJill; 04-03-21 at 12:17 PM.
#69
Lexus Fanatic
#71
Lexus Test Driver
Lots of info above is incorrect.
Please take time to research, read or speak to ppl in the industry.
VW Group doesn’t tell Bugatti, Lambo, Bentley etc how to run their business at all. They also have many other brands under the umbrella also.
Porsche controls the board of VW group and really is the pioneer of the EV tech that you see in Taycan and that will trickle down. VW didn’t tell Porsche to develop Taycan lol - have you heard of the 918 😆. If you follow anything about Porsche- they have been the pioneers in EV/hybrid race cars for years now!
These companies are run independently and therefore are able to be completely distinctive in everything they do and the clients they cater to.
There are strategic partnerships to share components / engines / platforms but nobody tells Porsche how to develop the GT3 or to Bugatti how to market the Chiron! Again this is NOT Toyota/Lexus where Lexus begs Toyoda for F car or if GS can survive.
Please take time to research, read or speak to ppl in the industry.
VW Group doesn’t tell Bugatti, Lambo, Bentley etc how to run their business at all. They also have many other brands under the umbrella also.
Porsche controls the board of VW group and really is the pioneer of the EV tech that you see in Taycan and that will trickle down. VW didn’t tell Porsche to develop Taycan lol - have you heard of the 918 😆. If you follow anything about Porsche- they have been the pioneers in EV/hybrid race cars for years now!
These companies are run independently and therefore are able to be completely distinctive in everything they do and the clients they cater to.
There are strategic partnerships to share components / engines / platforms but nobody tells Porsche how to develop the GT3 or to Bugatti how to market the Chiron! Again this is NOT Toyota/Lexus where Lexus begs Toyoda for F car or if GS can survive.
Last edited by RNM GS3; 04-04-21 at 07:50 PM.
#72
Lexus Fanatic
I have done the research. I spent about an hour reading up on all the organizational relationships.
The bottom line is at the end of the day, all the subsidiaries answer to VWAG.
The bottom line is at the end of the day, all the subsidiaries answer to VWAG.
#74
Lexus Test Driver
Many reasons / benefits for why there is a parent holding company.
There are many differences how each subsidiary is managed and run under that corporate structure.
This is not unique to VW group which also has brands like Ducati, VW trucks, SEAT etc. FCA/Stellantis is similar in automotive space. They don’t control how Ferrari will spend their money or what next model the will have.
It is also vastly different from the setup Toyota has with Lexus which is wholly owned subsidiary. Porsche not only controls the board but also is the largest owner of VW group.
#75
Lexus Fanatic