Exactly how are Kia and Hyundai related / organized?
11-03-21, 06:43 PM
#16
Lexus Fanatic
iTrader: (20)
completely wrong.
They share tech, suppliers, parts but operate independently.
“Globally Hyundai and Kia are competitors — similarly we will compete with each other in India as well,” he told Autocar Professional in a recent email interview. Both the Korean brands are part of the Hyundai Motor Group but have steered clear of each other at a time when alliances are the name of the game in the automobile industry.
...
Kim, however, added that in order to “meet customer values and cost of ownership while looking at Government policies and structural changes”, Hyundai and Kia “might share supply chain operations like vendors, powertrain sharing and technology sharing”. However, all other operations “are separate as per our brand ethos”.
...
Kim, however, added that in order to “meet customer values and cost of ownership while looking at Government policies and structural changes”, Hyundai and Kia “might share supply chain operations like vendors, powertrain sharing and technology sharing”. However, all other operations “are separate as per our brand ethos”.
I certainly looked at the new kia sorrento before i settled on my hyundai santa fe.
Last edited by bitkahuna; 11-03-21 at 08:13 PM.
11-03-21, 06:48 PM
#17
Lexus Fanatic
It is not the same. KIA/Hyundai is not like Honda/Acura. It’s also not like GM. Kia/Hyundai is more like Toyota/Subaru or Toyota/Mazda. Hyundai Genesis is like Toyota/Lexus or Honda/Acura.
Last edited by Toys4RJill; 11-03-21 at 08:00 PM.
11-03-21, 06:51 PM
#18
Lexus Test Driver
Not to mention that HMG celebrates Hyundai/Kia/Genesis's achievements as one and the same.
Hyundai Motor Group Has the Most Combined IIHS TOP SAFETY PICK and TOP SAFETY PICK Award
11-03-21, 06:59 PM
#19
Lexus Test Driver
Toyota, Subaru, and Mazda have almost nothing in common mechanically or operationally. They are not specialty subdivisions to assemble the whims of a larger corporation like how Hyundai/Kia serve the Hyundai Motor Group.
11-03-21, 08:24 PM
#20
Lexus Fanatic
iTrader: (20)
You're right in that kia/hyundai are pretty much two peer companies and part of the same conglomerate.
acura is the tiny (is it u.s. only?) premium/luxury brand of honda.
I can see why you think that with hyundai motor cars having a stake in kia like the other pairs.
First of all Hyundai/kia each outsell mazda 5:1 i think and as motorola points out, subaru and mazda are not under the same umbrella corp with toyota like h/k are.
Fair enough.
acura is the tiny (is it u.s. only?) premium/luxury brand of honda.
Kia/Hyundai is more like Toyota/Subaru or Toyota/Mazda.
First of all Hyundai/kia each outsell mazda 5:1 i think and as motorola points out, subaru and mazda are not under the same umbrella corp with toyota like h/k are.
Hyundai Genesis is like Toyota/Lexus or Honda/Acura.
11-03-21, 08:28 PM
#21
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All the corporate ownership structure etc. is immaterial. At the end of the day Hyundai and Kia are sold in separate dealerships with their separate model range and brand identities. Any sales comparison with other mainstream brands should be done individually in my view.
11-04-21, 07:53 AM
#22
tesla's been around almost a decade too, but most would consider them an upstart (or startup?).
my point was hyundai/kia didn't start to really become competitive with honda/toyota until the last couple of years. The palisade/telluride combo helped and the new sedans and other utes.
my point was hyundai/kia didn't start to really become competitive with honda/toyota until the last couple of years. The palisade/telluride combo helped and the new sedans and other utes.
No one said they weren't lol
11-04-21, 08:40 AM
#23
Lexus Test Driver
It seems that Hyundai's sales reports don't include Genesis at all- in fact Genesis doesn't share any of their sales numbers in press releases anymore. However I guess it's available to certain people in the industry and journalists because we still see monthly Genesis sales numbers on unofficial sites.
11-04-21, 09:20 AM
#24
Lexus Fanatic
iTrader: (20)
All the corporate ownership structure etc. is immaterial. At the end of the day Hyundai and Kia are sold in separate dealerships with their separate model range and brand identities. Any sales comparison with other mainstream brands should be done individually in my view.
https://www.goodcarbadcar.net/hyunda...sales-figures/
https://www.goodcarbadcar.net/genesis-us-sales-figures/
11-04-21, 02:12 PM
#25
Moderator
A quick example, Lexus is a division (luxury division) of Toyota. General Motors at one time had quite a few divisions (Cadillac, Buick, Pontiac, Chevrolet, Saturn, etc.), GM also wholly owned a subsidiary company by the name of Opel and sold it to Stellantis. Audi is a wholly owned subsidiary of Volkswagen. Kia is a partially owned subsidiary of Hyundai.
11-04-21, 02:28 PM
#26
encouraging internal competition is great as it stimulates innovation and certainly HMG is thrilled if customers are torn between hyundai and kia models as it means hmg gets a sale either way.
I certainly looked at the new kia sorrento before i settled on my hyundai santa fe.
I certainly looked at the new kia sorrento before i settled on my hyundai santa fe.
11-04-21, 02:32 PM
#27
Lexus Fanatic
Agreed however a few members here do not understand the difference between a division and a wholly (100%) owned subsidiary or partially owned subsidiary and consolidated and unconsolidated subsidiaries, etc.
A quick example, Lexus is a division (luxury division) of Toyota. General Motors at one time had quite a few divisions (Cadillac, Buick, Pontiac, Chevrolet, Saturn, etc.), GM also wholly owned a subsidiary company by the name of Opel and sold it to Stellantis. Audi is a wholly owned subsidiary of Volkswagen. Kia is a partially owned subsidiary of Hyundai.
A quick example, Lexus is a division (luxury division) of Toyota. General Motors at one time had quite a few divisions (Cadillac, Buick, Pontiac, Chevrolet, Saturn, etc.), GM also wholly owned a subsidiary company by the name of Opel and sold it to Stellantis. Audi is a wholly owned subsidiary of Volkswagen. Kia is a partially owned subsidiary of Hyundai.
Last edited by Toys4RJill; 11-04-21 at 02:57 PM.
11-04-21, 02:32 PM
#28
Agreed however a few members here do not understand the difference between a division and a wholly (100%) owned subsidiary or partially owned subsidiary and consolidated and unconsolidated subsidiaries, etc.
A quick example, Lexus is a division (luxury division) of Toyota. General Motors at one time had quite a few divisions (Cadillac, Buick, Pontiac, Chevrolet, Saturn, etc.), GM also wholly owned a subsidiary company by the name of Opel and sold it to Stellantis. Audi is a wholly owned subsidiary of Volkswagen. Kia is a partially owned subsidiary of Hyundai.
A quick example, Lexus is a division (luxury division) of Toyota. General Motors at one time had quite a few divisions (Cadillac, Buick, Pontiac, Chevrolet, Saturn, etc.), GM also wholly owned a subsidiary company by the name of Opel and sold it to Stellantis. Audi is a wholly owned subsidiary of Volkswagen. Kia is a partially owned subsidiary of Hyundai.
11-04-21, 03:01 PM
#29
Lexus Test Driver
You need to go back and re-read Bit's post:
It doesn't matter how much siblings own between one another, as dependents they're both under their parents. HMG is the parent, Hyundai and Kia and Genesis are the children.
I'd love for you to tell Hyundai Motor Group that they don't exist as a company lol.
lol, that's not how it works. Mazda, Suzuki, and Subaru are affiliates of TMC. Hyundai and Kia are subdivisions of the Hyundai Motor Group. No comparison.
lol, that's not how it works. Mazda, Suzuki, and Subaru are affiliates of TMC. Hyundai and Kia are subdivisions of the Hyundai Motor Group. No comparison.
Last edited by Motorola; 11-04-21 at 03:16 PM.
11-04-21, 07:15 PM
#30
Lexus Fanatic
iTrader: (20)
... Kia is a partially owned subsidiary of Hyundai.
so to clarify / correct what you wrote, Kia (and Hyundai Motor Cars) is a WHOLLY owned subsidiary of Hyundai Motor Group. I don't know and don't really care where Genesis falls in this hierarchy, i assume as a wholly owned subsidiary of Hyundai Motor Cars.
the other examples are interesting, but irrelevant. And Trexus' Kia/Hyundai point is wrong. Apart from that, great.