New ES350 with a short 10-day supply
08-28-06, 09:01 AM
#1
Speaks French in Russian
Thread Starter
New ES350 with a short 10-day supply
http://www.autospies.com/news/As-pre...-records-8011/
When we told you that the Lexus strategy of having two separate cars in the same price range with two totally different customer targets was brilliant, the naysayers came out in droves.
It's not sporty enough, it doesn't handle like a BMW, its design isn't that striking, it's just a re-badged Camry, were just some of the comments we heard in our blogs.
So who is laughing now?
The management team at Lexus.
Because the new ES is FLYING off the shelves.
There is less than a ten day supply at dealers and they are reaching younger buyers with this new model.
The rest of the manufacturers abandoned the 'luxury only' customer base with cars like the G35, TL and others.
But when you walk in a Lexus dealer if you are looking for sporty, you go for the IS-series and if you want luxury you choose the ES350. We applaud Lexus for seeing an opportunity and capitalizing on it.
Not everyone needs or wants a BMW 3-series or a G35.
Unfortunately for the others, they are just letting these luxury only seeking customers just walk out their doors and over to the local Lexus dealer.
Another coup for the team at Lexus and a new confounding problem for all their competitors...
It's not sporty enough, it doesn't handle like a BMW, its design isn't that striking, it's just a re-badged Camry, were just some of the comments we heard in our blogs.
So who is laughing now?
The management team at Lexus.
Because the new ES is FLYING off the shelves.
There is less than a ten day supply at dealers and they are reaching younger buyers with this new model.
The rest of the manufacturers abandoned the 'luxury only' customer base with cars like the G35, TL and others.
But when you walk in a Lexus dealer if you are looking for sporty, you go for the IS-series and if you want luxury you choose the ES350. We applaud Lexus for seeing an opportunity and capitalizing on it.
Not everyone needs or wants a BMW 3-series or a G35.
Unfortunately for the others, they are just letting these luxury only seeking customers just walk out their doors and over to the local Lexus dealer.
Another coup for the team at Lexus and a new confounding problem for all their competitors...
08-28-06, 09:16 AM
#2
Lexus Champion
In posting this you may have answered my question as to why I have been repeatedly mislead by Lexus as to when my defective car will be addressed. They don't have enough vehicles to properly address the serious issues with mine, and/or there may be a short supply in part because they are replacing many vehicles. Mine has engine issues, transmission issue, other issues, but those two are the biggies with mine.
08-28-06, 10:23 AM
#3
In posting this you may have answered my question as to why I have been repeatedly mislead by Lexus as to when my defective car will be addressed. They don't have enough vehicles to properly address the serious issues with mine, and/or there may be a short supply in part because they are replacing many vehicles. Mine has engine issues, transmission issue, other issues, but those two are the biggies with mine.
Perhaps you will get a brand new replacement if you car turns out to be a lemon. Otherwise, I hope that all your issues will be addressed as quickly and efficiently as possible.
Keep us posted.
08-28-06, 10:31 AM
#4
Lexus Champion
I hope the new ES350 doesn't become TOO popular, and they're all over the place. In our neighborhood, which isn't too big, there are already 4 ES 350's. As nice as they are, our area is loaded with RX's and they blend into each other.
Last edited by LexBob2; 08-28-06 at 10:43 AM.
08-28-06, 10:53 AM
#5
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The G35 only looks good in coupe flavor, which is not possible for me because i have a little toddler. The sedan version looks a bit weaker. So ES350 wins.Speaking of too many around...wasnt there a time when camrys were all over the place?
08-28-06, 10:55 AM
#6
Lexus Champion
Bob, that's unfortunate that you have to go through all this trouble. Lightning struck you twice: I'm pretty sure that such issues will be resolved and won't happen again.
Perhaps you will get a brand new replacement if you car turns out to be a lemon. Otherwise, I hope that all your issues will be addressed as quickly and efficiently as possible.
Keep us posted.
Perhaps you will get a brand new replacement if you car turns out to be a lemon. Otherwise, I hope that all your issues will be addressed as quickly and efficiently as possible.
Keep us posted.
This is the third Lexus ES series for me and I am as shocked and dumbfounded as anyone else might be over my plight.
I should be on here bragging about how great they are, or at least be able to over some kind of significant response, having now owned 3 of them, instead of kind of sad over the lack of follow through and overall circumstance.
08-28-06, 11:20 AM
#7
camry has around a 10 day dealer lot lifetime also, theres a thread in car chat. Great news for toyco/lex
IS and ES is a good recipe for the entry level, and it appears to be working great, not all people want sport (BMW) so now you get to pick from two trees with lexus, instead of one tree with everyone else. Magazines said the ES350 is basically unchallenged in the entry luxury market for a car more luxury less sport, and it looks like they were 100% right
IS and ES is a good recipe for the entry level, and it appears to be working great, not all people want sport (BMW) so now you get to pick from two trees with lexus, instead of one tree with everyone else. Magazines said the ES350 is basically unchallenged in the entry luxury market for a car more luxury less sport, and it looks like they were 100% right
Last edited by 4TehNguyen; 08-28-06 at 11:23 AM.
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09-14-06, 09:56 AM
#10
Lexus Champion
It's probably a little less than 1/2. There are most likely a good percentage of owners in the 56-62 range (too early for SS) which would bring it the % down a bit. No surpirse though, that the ES skews towards an older buyer group.
09-15-06, 05:57 AM
#12
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09-15-06, 07:46 AM
#14
Lexus Champion
The ES has always skewed towards an older demographic, just like the Avalon. I'm sure the new models of each will bring the average age down a little bit (I'm sure Toyota would like that too), but overall both will tend to be an older owner vs. many other models. As someone mentioned in another thread - Tiger Woods in a Buick???
09-15-06, 08:13 AM
#15
I see the same thing will happen with the LS. "Old money" folk used to buy the LS. Those consumers, along with "New money" folk, will but the new LS.
THE OUTCOME:
If these cars provide all the amenities that this "younger" population want, they'll continue to stay with Lexus in the future. That provides pretty good security for Lexus in maintaining the lead in the U.S. luxury market.
Off-topic:
LexBob, how is the ES trauma coming along?
