Tesla business discussion
#2027
I read this on Twitter last night. GM CEO says "that she doesn’t see profitable electric cars in the $30,000 to $40,000 range until the end of the decade or maybe even later." She also said "Tesla has the lead in technology, profitability and scale." Source: https://electrek.co/2023/06/05/gm-ce...le-30-40k-evs/
Someone posted the article and Musk responded saying "Tesla aspires to be as helpful as possible to other car companies. We made all our patents freely available several years ago. Now, we are enabling other companies to use our Supercharger network. Also happy to license Autopilot/FSD or other Tesla technology."
How interesting - Tesla could actually license FSD to other EV manufacturers and make an absolute killing on it. I never thought of that. But this reiterates to me my belief that Tesla is NOT a traditional car company. They are a software and data company that makes cars (hardware).
Someone posted the article and Musk responded saying "Tesla aspires to be as helpful as possible to other car companies. We made all our patents freely available several years ago. Now, we are enabling other companies to use our Supercharger network. Also happy to license Autopilot/FSD or other Tesla technology."
How interesting - Tesla could actually license FSD to other EV manufacturers and make an absolute killing on it. I never thought of that. But this reiterates to me my belief that Tesla is NOT a traditional car company. They are a software and data company that makes cars (hardware).
And building out the Supercharger network was a critical business investment.
#2028
Software is where the money is. Each additional sale is pure profit; there is no incremental cost to manufacture. Once you are ahead of the pack, it may take a competitor too much time and $$ to code their own. And the legacy car companies sub out their smart components; they have no in-house expertise!
And building out the Supercharger network was a critical business investment.
And building out the Supercharger network was a critical business investment.
Dead giveaway is when the oem as little or no technical data available, only replacement parts for plug and play and wiring info if you're lucky.
Good luck buying something as simple as a radio **** or replacement lcd screen without buying the whole unit...
Other than the people who farmed it out for someone else to design it, nobody else in the company has a clue on how anything works. lol
#2029
Legacy auto has no control over most of the software in their vehicles. The silicon and code is owned by the module supplier the auto maker has to get permission from said supplier to make changes, if change is even possible.
This is a neat move by Tesla.
This is a neat move by Tesla.
#2030
For Tesla licensing FSD to others.... Tesla is so far ahead of any other company when it comes to FSD for one simple reason. Every single Tesla on the road today, regardless of if it is equipped with FSD or not, is built with cameras that take in every aspect of its surroundings while you drive. All of that data can be constantly sent to Tesla to feed part of the engine for FSD (road data). I can't imagine another company wanting to get into the autonomous game and not thinking they would have to leverage (license) Tesla's tech.
#2031
For Tesla licensing FSD to others.... Tesla is so far ahead of any other company when it comes to FSD for one simple reason. Every single Tesla on the road today, regardless of if it is equipped with FSD or not, is built with cameras that take in every aspect of its surroundings while you drive. All of that data can be constantly sent to Tesla to feed part of the engine for FSD (road data). I can't imagine another company wanting to get into the autonomous game and not thinking they would have to leverage (license) Tesla's tech.
#2033
Exactly correct. Every Tesla is made the same (just cosmetic differences like wheels, interior color) - every one of them could have other features with the flip of a software switch. Musk knows that the game to domination is by having as many cars on the road as humanly possible because the data each car collects is wildly valuable, especially as it pertains to autonomy.
#2034
#2035
Well, that's the world we live in. It's give and take, no free lunches. Collecting all that data also has it's upside...it makes making improvements much easier. Think of all the crashes that can be prevented, preemptively fixing failures, and collecting revenge **** at the same time
#2037
That is rapidly changing. It's the precise reason VW, BMW, and Mercedes amongst others all announced their next-gen vehicles are all going to have manufacturer-maintained operating systems. As Mercedes says, "Based on a purpose-built chip-to-cloud architecture, MB.OS benefits from full access to all vehicle domains: infotainment, automated driving, body & comfort, driving & charging."
#2038
That is rapidly changing. It's the precise reason VW, BMW, and Mercedes amongst others all announced their next-gen vehicles are all going to have manufacturer-maintained operating systems. As Mercedes says, "Based on a purpose-built chip-to-cloud architecture, MB.OS benefits from full access to all vehicle domains: infotainment, automated driving, body & comfort, driving & charging."
The problem in my world is user level abstraction bloat killing all performance gains at the embedded software inside the hardware & the hardware itself.
I would never dream of trying to write an operating system let alone embed that operating system in special made custom ASIC chips, they
will need a team of good people to do that- I'm talking way up there in talent which I'm sure they can afford if they want to.
I don't know how Tesla does it but if they are running their own bare bones linux system or their own custom fork I can see that working ok(or other bare bones OS).
Proven and supported kernels and interface forward toward the user level and work well backward interfacing with the embedded software at the hardware level.
The recipe for speed is not always a faster processor or more cores in the processor or wider bit data bus but that's the approach I've been seeing for many years
because it is so much more work to gut everything and start over- thus the layers and layers of processor clock instruction gobbling abstraction and bloat. haha
Last edited by Margate330; 06-07-23 at 09:12 AM.
#2039
Just because a vehicle runs on a proprietary OS such as QNX or is powered by someone else’s silicon doesn’t mean the vehicle manufacturer doesn’t own or control data. Any other manufacturer could have done what Tesla etc did using off the shelf components and operating environments. The reason they didn’t and are now playing catch up (and may struggle to catch up) is mostly down to a lack of vision. Tesla thought bigger and bolder and really understood the power of big data before most others.
#2040
Just because a vehicle runs on a proprietary OS such as QNX or is powered by someone else’s silicon doesn’t mean the vehicle manufacturer doesn’t own or control data. Any other manufacturer could have done what Tesla etc did using off the shelf components and operating environments. The reason they didn’t and are now playing catch up (and may struggle to catch up) is mostly down to a lack of vision. Tesla thought bigger and bolder and really understood the power of big data before most others.