2014 gs350
09-04-13, 10:44 AM
#136
Lexus Test Driver
Received this by email yesterday. Tells me MY13 deals are about to go into high gear.
Lexus of Pleasanton | Golden Opportunity Purchase Event ENDING SOON!!!
We receive daily requests for a variety of pre-owned vehicles and need to increase our pre-owned inventory levels. We would like to make you an offer to buy your current vehicle . We are prepared to offer:
110% of Kelley Blue Book Fair Trade-In Value* AND
A New Apple iPad Mini if we are successful in purchasing your vehicle.
You are not obligated to purchase a vehicle during this event as our primary objective is to buy your trade. However, if you are in the market for a newer vehicle, this is the perfect time to purchase or lease a new or pre-owned Lexus.
Please contact your internet sales rep or call us at (866) 514-3680 to schedule a convenient appointment to take advantage of this offer. A visual inspection of your vehicle is required to offer you the highest price possible*.
MUST BRING THIS EMAIL TO REDEEM OFFER!
Hurry! This offer expires Tuesday, September 3, 2013.
Lexus of Pleasanton | Golden Opportunity Purchase Event ENDING SOON!!!
We receive daily requests for a variety of pre-owned vehicles and need to increase our pre-owned inventory levels. We would like to make you an offer to buy your current vehicle . We are prepared to offer:
110% of Kelley Blue Book Fair Trade-In Value* AND
A New Apple iPad Mini if we are successful in purchasing your vehicle.
You are not obligated to purchase a vehicle during this event as our primary objective is to buy your trade. However, if you are in the market for a newer vehicle, this is the perfect time to purchase or lease a new or pre-owned Lexus.
Please contact your internet sales rep or call us at (866) 514-3680 to schedule a convenient appointment to take advantage of this offer. A visual inspection of your vehicle is required to offer you the highest price possible*.
MUST BRING THIS EMAIL TO REDEEM OFFER!
Hurry! This offer expires Tuesday, September 3, 2013.
Also, always be aware 99.9% of the time they offer more for a trade, they are cutting into your deal on the new car. Nothing is ever extra or free, as all dealers follow the same protocol in the industry for margins and profits.
09-04-13, 10:53 AM
#137
Everyone gets this from all dealers at some point in time. It's a pure marketing scam that started in the mid 90's. Don't waste your time thinking there's anything above and beyond the normal end of model year closeouts and factory incentives. Used car inventories run very consistant thanks to auctions (where most used cars come from). So there's rarely ever a shortage of anything unless a national natural disaster has occurred.
Also, always be aware 99.9% of the time they offer more for a trade, they are cutting into your deal on the new car. Nothing is ever extra or free, as all dealers follow the same protocol in the industry for margins and profits.
Also, always be aware 99.9% of the time they offer more for a trade, they are cutting into your deal on the new car. Nothing is ever extra or free, as all dealers follow the same protocol in the industry for margins and profits.
I've gotten the above from Honda, Acura, BMW, and Infiniti dealers. Interestingly never got one from GM.
One time I even got something similar from a local real estate agent. Saying there is a shortage of homes and whether I'm interested in selling. Another actually said a couple is interested in my house would I consider selling.
09-04-13, 12:14 PM
#138
Lexus Fanatic
Certainly not everybody has the integrity we have, but its very possible there really was a buyer looking for a house like yours. Sending a letter like that as a real estate agent when that isn't actually true is actually illegal. People do call and test those things so sending out a fraudulent letter is a big risk.
09-04-13, 08:27 PM
#139
09-09-13, 10:10 AM
#144
Lexus Fanatic
I would say MotorTrend is a pretty official source. I can't remember a time when something posted in that issue was wrong.
09-09-13, 01:13 PM
#147
09-09-13, 01:47 PM
#150
I think so too.
Last edited by 1111GS; 09-09-13 at 01:50 PM.