Official LF-A(II) thread (Will debut at Tokyo Auto Show, Lexus details Oct 20th, 8pm)
09-29-07 | 03:45 PM
#651
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From: A better place
Nothing official yet from Toyota, but I can totally see them showing the production LF-A and talking about some specs just to take some momentum out of the GT-R launch 
.
They better have SOMETHING about the LF-A at the show, otherwise huge dissapointment will result.
.They better have SOMETHING about the LF-A at the show, otherwise huge dissapointment will result.
10-04-07 | 01:39 PM
#656
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From: Canada
10-04-07 | 02:27 PM
#657
10-04-07 | 04:11 PM
#659
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From: The Bay Area, CA, USA
10-05-07 | 03:48 AM
#660
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Joined: Mar 2005
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You know, Lexus marketing is generally quite savvy, US and Japan.
Maybe they felt that showing the LF-A would detract from the IS-F spotlight (I know, I know, both could go great).
But Lexus I think wants to keep a buzz around the brand year round...for years to come. With a very conservative product DV strategy that takes a long time before releasing a product, when they do, they time it so that they can get the maximum publicity and success out of it. If they released IS-F and LF-A together now they wouldn't have much to talk about next year. So They are doing IS-F now, and leaving LF-A for next year. So you had IS-F/LX 570 for 2007-2008, LS 600h L for 2007, LS 460 and ES 350 for 2006-2007, IS for 2005, etc.
Maybe they felt that showing the LF-A would detract from the IS-F spotlight (I know, I know, both could go great).
But Lexus I think wants to keep a buzz around the brand year round...for years to come. With a very conservative product DV strategy that takes a long time before releasing a product, when they do, they time it so that they can get the maximum publicity and success out of it. If they released IS-F and LF-A together now they wouldn't have much to talk about next year. So They are doing IS-F now, and leaving LF-A for next year. So you had IS-F/LX 570 for 2007-2008, LS 600h L for 2007, LS 460 and ES 350 for 2006-2007, IS for 2005, etc.