BARRON'S Cover Story: "No. 1" (Lexus)
#1
Driver
Thread Starter
BARRON'S Cover Story: "No. 1" (Lexus)
Yes. That's a Lexus SC 430 on the cover of this week's (Sept. 26) BARRON'S "Special Luxury Auto Issue".
Above the photo of the front end of (my) 2004 "Pebble Beach Edition in "Azure Pearl", the cover reads
No. 1 Up from nowhere 16 years ago, Lexus has become America's top luxury car brand, selling more vehicles than Cadillac, Mercedes and BMW. How it contributes heavily to profits at its parent, Toyota. What's next?
The story begins on p. 41. Otherwise, see http://www.barrons.com
Above the photo of the front end of (my) 2004 "Pebble Beach Edition in "Azure Pearl", the cover reads
No. 1 Up from nowhere 16 years ago, Lexus has become America's top luxury car brand, selling more vehicles than Cadillac, Mercedes and BMW. How it contributes heavily to profits at its parent, Toyota. What's next?
The story begins on p. 41. Otherwise, see http://www.barrons.com
Last edited by PBEchicago; 09-25-05 at 09:16 AM.
#2
MultiTasking Mom
you sure it's the PBE? it looks like plain ole silver to me
it's a nice article and props to Lexus! i found it ironic though that Infiniti took out the entire center page for ad space (4 page centerfold). now that's competition!
here is the paper for those interested. i think the full size is in my gallery if you want to actually read it. (sorry it's so wrinkly, pulled it off the driveway this morning after it was baking in the sun)
it's a nice article and props to Lexus! i found it ironic though that Infiniti took out the entire center page for ad space (4 page centerfold). now that's competition!
here is the paper for those interested. i think the full size is in my gallery if you want to actually read it. (sorry it's so wrinkly, pulled it off the driveway this morning after it was baking in the sun)
#4
Driver
Thread Starter
lexuslover "you sure it's the PBE? it looks like plain ole silver to me"
I'd recognize the silvery-sky blue ("Azure Pearl") anywhere. In my opinion, it's my 2004 PBE.
Thanks for displaying the current issue of BARRON'S.
I'd recognize the silvery-sky blue ("Azure Pearl") anywhere. In my opinion, it's my 2004 PBE.
Thanks for displaying the current issue of BARRON'S.
Last edited by PBEchicago; 09-25-05 at 09:26 AM.
#5
Super Moderator
Never trust color shades depicted on pictures printed on paper or even on the internet, they often do not accurately depict the real color on the actual car especially for the more subtle color shade differences . . .
#7
Lexus Test Driver
I like how the article says that Barron's knows for a fact that the IS350 will be offered as a sedan, coupe, and convertible! Did we already have this confirmed and I just missed it, or is this news to anyone else?
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