5 Things Lexus Does Better Than Anyone
Great advertising could be an honorable mention!
Reliability
If we're to point out one solid foundation that Toyota's reputation has been built upon for years, it's reliability. Everyone knows how bullet-proof Toyota products truly are. Significantly, that reputation still holds true today. That's why Lexus is the luxury vehicle of choice for those who just want a hassle-free, comfortable vehicle.
Daring Exterior Design
Ever since the big change of direction in the design department of Lexus back in the late 2000s and early 2010s, we've come to expect the brand's products to wow us with stunning first impressions. Lexus has been breaking the barriers when it comes to styling for years. And they are set to continue on their path of creating outside-the-box designs for years to come.
Supreme Ride
Another long-time identifier of Lexus products has been its amazing ride quality. From the very beginning, the incredibly smooth ride of the first Lexus LS was a massive selling point and something that troubled their direct competitors at Mercedes-Benz. It took the Germans years to get over the fact that they couldn't replicate the same gliding sensation in their own cars.
Build Quality
We've already touched on the reliability of Lexus cars. But build quality goes beyond that. Sure it lends itself to long-term benefits in terms of maintenance, but the luxury of a high-quality of production is also instantly gratifying. It's present in the precision with which all the different parts are aligned. It's palpable in the attention to visual detail in the smallest parts of the interior. And it can be felt in the amazing texture of all the touch points in the cars.
Interior Space Quality and Design
Few confined spaces can make humans feel the opulent luxury that a high-end Lexus interior can. The elegance in the shapes, the rich texture of the materials, and the extravagant yet understated interactive elements are all there to serve a purpose. Lexus is more than a brand of luxury vehicles. It's a lifestyle. And the chic interior spacial design of Lexus vehicles is representative of that.
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