Lexus 'Sparks of Tomorrow' Previews an Electrified Future

Continuing the Tradition

Lexus is known for its award-winning design projects, an underrated component of automotive success. Their latest involves a new project centered around 2022 Milan Design Week, which Lexus has been participating in since 2005. In the past, the luxury brand has teamed up with top talents such as Philippe Nigro, Neri Oxman, Sou Fujimoto, and Rhizomatics for this iconic event, and this year's effort - dubbed "Sparks of Tomorrow" - aims to continue that tradition in a new way.

Photos: Lexus

Trio of Ideas

Lexus: Sparks of Tomorrow, will present a trio of design explorations, including an immersive experience by award-winning architect and designer Germane Barnes with lighting design studio Aqua Creations, new prototypes from the Lexus Design Award 2022 finalists, and work by students at London's Royal College of art envisioning a more sustainable future.

Photos: Lexus

Electric Display

Barnes and Lexus teamed up to create a new iteration of the ON/ installation unveiled for Design Miami/ 2021, this time collaborating with Aqua Creations. This version of the installation, debuting in Milan, features the all-new RZ as its focus. The installation is centered around a precisely-to-scale, three-dimensional sculptural realization of the EV crossover, rendered in steel and illuminated. The frame of the car glows and is suspended just above the ground.

Photos: Lexus

Playing With Light

The wireframe model of the LF-Z from Design Miami/ 2021 will also be on display in Milan Lexus' luxury brand experience space, Intersect by Lexus - Tokyo. The installation will feature Aqua Creations' Code 130 ° collection of colorful pendant lights illuminating the vehicle. 

Photos: Lexus

Up and Comers

This special RZ exhibit is joined by additional work from the six finalists of the Lexus Design Award 2022. Now in its tenth year, the award celebrates up-and-coming creative talent from around the world. This year's Grand Prix winner, selected by a panel comprising renowned creative visionaries Paola Antonelli, Anupama Kundoo, Bruce Mau, and Simon Humphries, will be announced on May 12.

Photos: Lexus

Future of Luxury

The Lexus-backed program - "2040: The Soul of Future Premium" - is an exploration of how luxury transport might evolve towards the middle of the 21st century. It was launched in September 2021 by Lexus in partnership with the Royal College of Art (RCA) in London, one of the world's most prestigious and influential centers for art and design research and learning.

Photos: Lexus

Peek at the Future

Lexus' trio of projects will be on display during 2022 Milan Design Week from June 6-12 at Superstudio Più (Art Point) in Milan, Italy, giving attendees a unique sneak peek into the future of the luxury automotive brand.

Photos: Lexus

>>Join the conversation about Lexus's 'Sparks of Tomorrow' designs right here at ClubLexus.com.

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