Toyota Goes Secured

With the rapid growth of the Internet a lot of automakers already started to use the Internet to communicate with their dealerships. However, Toyota Motor Sales USA Inc decides that it is not the best way to go.

By: | February 8, 2006


Satisfaction – This Time from Dealership

There has been a lot of study on the satisfaction level from the customers' point of view against dealerships, automakers, etc. But few have talked about dealership satisfaction against the manufacturer. Not too long ago JD Power and Associate has finished their Dealer Attitude Study and it shows that for the second straight year, Lexus […] More »

By: | February 8, 2006


Coming of GX470

Well guys, some of you may have already seen the new Lexus commercial. Starting November 18, Lexus has launched the official advertising campaign of the all new GX470. This time around Lexus put in around 35 million for the national broadcast and cable TV campaign, with the theme “A new kind of adventure begins.”

By: | February 8, 2006



Chevy’s $200M Advertising Campaign

Sometimes you don’t really need to create new stuff to make a successful advertising campaign. Two years ago a little billboard at a car show in Detroit reads “they don’t write songs for Volvo,” and that inspired Campbell-Ewald, coz’ Americans do write songs for one of their clients, Chevrolet. So Campbell-Ewald started to research for […] More »

By: | February 8, 2006


Lexus Is Serious About Racing

Remember back in the time when we all hoped that Lexus will reveal more about Team Lexus, and hope that we can get some sort of track racing training in Lexus just like those BMW owners? Well, listen guys, the wait is over. Lexus is on schedule and has finally launched their http://www.lexusdrivingschool.com

By: | February 8, 2006


Secrets behind Jeep’s Sales Boost

After the traditional newspaper advertisements and TV commercials Jeep decided to try out some new marketing methods, and they put their bet on the power of Internet. The Chrysler group’s first ever online video game, the Evo2, features the Wrangler line of vehicles, starring the Rubicon, from February 8th till the end of June. The […] More »

By: | February 8, 2006


More Dips on the New 2004 Lexus RX

A lot of rumors have been saying that the RX 300 has been in the last year of its life-span. Being one of the best selling models in the whole Lexus lineup, the RX 300 still claims almost 30% of the whole Lexus sales, which is very impressive for a model that is already 4 […] More »

By: | February 8, 2006


Paying more for the 2003 RX and GS?

Entering September people will start to see the new 2003 Lexus models in the lots, and among them is the RX 300 and also the GS 300/430. RX 300 is already in its last year of the life cycle, and there are already rumors saying that 2003 might be the last year for the current […] More »

By: | February 8, 2006


Lexus of Manhattan News

Hello to all ClubLexus members. Lexus of Manhattan is proud to be a part of your community and would like to offer to ClubLexus members our VIP Platinum discount on all parts and service (15%). We are an L-Tuned and TRD dealer. Allow us to help you with any of your Lexus/L-Tuned sales or service […] More »

By: | February 8, 2006



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